Feature Articles: Features

The fall leaves are blowing down the busy streets of New York and there’s anticipation in the air. Even in the brief lull between the summer tourist season and the explosive activity of the holidays, there’s still plenty to see and do, including ENK’s Children’s Club show. Between October 19th and 21st, the show will be bringing some of the world’s best children’s products and companies to the Jacob Javits Center. Coolibar, DeSalitto, Izzy & Ferd, and Junee Jr. have all earned their place at this year’s show. We wish them the best of luck and encourage you to check out the wonderful products they have to offer.

“Here in my car, I feel safest of all!” It’s not just a song, it’s a way of life for parents. Safety starts with eyes on the road, and the Prince Lionheart backseat organizer allows everything to remain in its place so the driver is not distracted. Seat belts don’t have to be a chafing proposition with BenBat Seat Belt Pals. Britax has 70 years of experience bringing a safe rides to families, and their USA-made products are revolutionizing the industry while making installation a breeze. Cardiff Products supports their buddies in boosters with a mountable head rest to ensure snoozing sweethearts are safe.

There are plenty of occasions when parents are in the market for good quality dress wear for their sons, but it isn’t always very easy to find. Most stores are awash in pretty dresses and accessories for girls through all seasons, but many of them have a relatively meager selection of dress shirts, vests and slacks for boys. Even when these items can be found, they’re often the same old same old, without many interesting touches to make them stand out from the crowd. Andy & Evan, Tailor Vintage, Dsquared2 Kids, and Cufflinks, Inc. are all about those defining touches that make an outfit special. These companies have what it takes to make boys into instant gentlemen.

The Made in USA label has always meant durability, local design and processing. Now it can also indicate stylish, modern and organic designs unique enough to be featured in your store. Beautiful beasts come out of Brooklyn with Snuggly Ugly dolls and décor that add flair to nurseries. Clever child nicknames gave birth to nini & pumpkin and their moon cocoon wearable duvet. Young ladies get the royal treatment with the Ecoprincess line of makeup and bath products by Organic Beauty Now. Take note of Tree by Kerri Lee for a handmade movement in music that will replace plastic music boxes forever.

Trendsetting tweens are getting more difficult to predict, so coming up with collections that vary in style, size and season is crucial to creating loyal customers in both parents and kids. The back-to-school period is closing in, and you want to offer the cool clothes kids go nuts for. Tweens will stand out in urban and international brands like Cars Jeans, Frankie & Liberty, Vingino and Jake Fischer. With full outfits, including shoes, hats and other accessories, a tween’s back-to-school look will practically create itself.

It’s time for another crop of products proudly made in the U.S.A. Innovation has long been the benchmark of American products. Many American companies have designed products that put them ahead of the times, ensuring that their goods will impress prospective customers and securing their place in the business world. This fact is no less true for companies that produce products made for babies and children. Logan and Lenora, bZipt, theMINIclassy and Sweet Cottontail are all bringing something fresh and new to the world of children’s products.

At every stage, finding the right furniture, bedding, and accessories is important, not just for aesthetic purposes but to create a sense of security and happiness. Children will end up spending lots of time in their bedroom (even more for those who get grounded frequently!) so décor and atmosphere count for a lot. Help your customers create the bedroom of their dreams with stylish furniture and décor from Lil Dreamer, Pine Creek Bedding, Muniré Furniture, and 3 Sprouts.

Summer is here and it’s time to celebrate most of our American patriotic holidays. While there are solemn events to commemorate, the overall spirit is one of hope and happiness. The people who fought for freedom, built enterprises or became pioneers on this land didn’t just do it for themselves, but for the generations to come… the generation being born today. Companies like Kinsley Kouture, Liz and Roo, Baby Bits and Chibella are all examples of American entrepreneurship in action. So let’s light the sparklers, fire up the barbecue and get the party started!

With so many of today’s youth gravitating to electronics, the power of games that can be enjoyed face to face has never been more appreciated. Studies show that interconnectedness between people — an approach that cannot be reproduced in the online world — improves social skills and just plain makes people of all ages happy. Family game nights are seeing a resurgence in popularity and shoppers are on the lookout for clever, well-designed, high quality games. Get your customers on a roll with the latest and greatest games from Clued In Kids, Endless Games, Blue Orange Games, and Family Games America.

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