By Stephanie Hanlon - Wednesday, January 21st 2015
It’s a parent’s nightmare. Swim lessons are over and junior has already been crawling, or in some cases licking, the potentially staph-ridden pool floor and now it’s time for the showers. Thousands of kids before him have created a less than inviting scum itching to get under toenails. But flip flops present a bigger problem, creating slippery surfaces ripe for falling onto hard concrete. Even though Showaflops were created for an older student’s problem of having to use a dirty dorm shower, the idea is the same: Showaflops protect feet.
Playing outside in the sun is great, but rainy day fun has a charm all its own. Most kids have fond memories of days spent splashing through puddles, twirling umbrellas, and catching raindrops on their tongues. However, no matter how much fun playing in the puddles may be, the right gear is necessary. Butler Boot was founded to ensure that every puddle hop is a happy one. The company makes bold, bright rain boots that are easy and convenient to wear. Instead of the regular rain boot that’s worn in place of shoes, Butler draws on the design of traditional galoshes that fit over the shoe.
There’s very little funny about some of the cold winter temperatures around the world, but it’s all good in the hood if you have fun with your outwear. Rasta Imposta is the real deal when it comes to costumes and accessories for kids of all ages and their Ha Ha Hoodies are sure to get laughs from even the most embittered winter survivor. These zip-up hoodies are made to be warm and can be used as costumes or just conversation starters throughout the year. Your older customers will smile with nostalgia when they find out Rasta Imposta began over 20 years ago when Robert Berman created the Original Rasta Hat in the 90s.
Start a life in Buenos Aires, mix in mucho time spent in Spain and Italy, transport the whole bundle to Brooklyn, NY and what do you get? The stunning creativity of stylist Lula Aldunate, who has turned her life into lulaland, the company for which where she creates bright, imaginative clothes for kids. Aldunate and lulaland are big on vibrant color, timeless patterns and silhouettes that make clothes easy to don and delightful to wear, pleasing factors for both shoppers and children.
On-trend but never off the good-taste chart, baby items from AD Sutton & Sons are proven winners. This fourth generation, family-owned business opened its doors in 1909, maintaining corporate headquarters in the heart of New York City’s fashion district. As time passed, the company began acquiring licenses to produce goods for many companies.
After some sun, who doesn’t want to take a refreshing dip and take in the underwater sights? Those using a traditional snorkel often end up disappointed with foggy goggles they have to continually clear, missing out on time beneath the surface. Out of the fog came a bright idea when Murray W. Scott decided to clear the way for the Snorkelboard. This personal body board is fully equipped with anti-fog goggles built right at the top of the board so riders of all ages can get a wider field of vision with no cloudiness. With bodacious buoyancy and sensational stability, the Snorkelboard is easy to paddle and doesn’t require lessons or advanced skills.
Some kids don’t want to participate in organized sports, they want to live on the edge. And for them there’s a whole world of adventure sports that can be set up right at home. Take for example, slacklining. GIBBON and Slackline Industries pioneered slacklining and continue to offer cutting-edge accessories. Skateboards and swings might seem more familiar to your customers, but classics have been tossed firmly into this century at Flexdex with lighted boards, and at Spring Swings with swings, ziplines and hang bars to encourage creative outdoor play. Help kids get fit in the most fun ways with new outdoor adventures.
A nursery often transforms over the baby’s early years as his or her unique tastes and preferences begin to emerge. Parents who had planned for a princess who loves pink may soon find out they have a tomboy who adores baseball, or vice versa. Whatever the case may be, moms and dads usually want to furnish their little ones’ rooms with all the necessities and flourishes that create a safe, attractive and mentally stimulating environment. KidKraft, Design Skin, Funny Friends, and Judith Raye all offer great products to make a room into a child’s personalized cozy kingdom.
There’s a reason Optari takes its name from the Latin word for “desire.” Your customers will covet all the brightly colored Optari offerings, including customizable bags and accessories and a new line of Spikeletz bracelets, pens, and journals. Founded in 2010, Optari develops products that are fun, colorful and useful. Not sure what to buy? Optari makes it easy with multiple floor display packages. Package 1 is the best place to start with 9 Crossbodies, 8 large Sol Totes, 6 small Sol Totes, 14 packs of Fobbz charms, 8 packs of Mini Fobbz charms, and a 2-sided floor display.
What’s one thing on a parent’s mind when they go to the beach? Sun protection, of course. And as convenient as hats are, unless that hat fits perfectly, it will barely block the sun or stay on a tot’s head. Introduce some Grom Squad hats into the mix. These dome covers are made to fit multiple head shapes from six months to five years old, and come in several style options. On-trend, fun designs make kids want to wear them, giving parents peace of mind during outdoor activities. Made of a durable material blend, each hat can withstand even the most radical of sports (as well as intense wash cycles).
Whether there’s a tropical vacation on the calendar, or a simple desire for escape, it’s not unusual for folks to take a trip to the local mall or boutique – or to browse the ‘net – for the latest beachwear. Surfing culture has contributed a great deal to modern swimwear, particularly among children’s wear designers. Kids are active, adventurous, and energetic, so they often need beach clothing that’s strong and durable. Kids are style-conscious, and want their clothing to project their laid-back cool. For all these reasons, surf-wear companies like Hang Ten Gold, M.N. Bird Co., Coral & Reef Beachwear, and Sand Dollar are all great choices for the little kahuna.
Retailers looking for new and innovative children’s products will find our latest recommendations allow children to grow physically, cognitively and even artistically. They are excellent products to market to parents who take a keen interest in their children’s education and development. From a food cutter which makes nutrition more fun for picky eaters to a finger puppet that helps children navigate touchscreen technology; from rolling stamps for the creation of art projects to backpacks and trolleys for the busy child on the go, these products help make the process of growing up more fun: FunBites, DigiPuppets, Funnybone Toys, and Juratoys.