Channel the wanderlust of summer with The Sweet Potatoe, a modern organic children’s clothing brand inspired by travel and cities that embody culture and history. Create everyday wee wardrobe staples for curious little explorers with a brand that launched last year and grew from a farmer’s market stop to a boutique favorite. Lazers will never go out of style and The Sweet Potatoe knows it. They’ve even centered parts of their 2015 collections around them. The Lazer-T is a soft, comfortable all-season piece that can be layered under a sweater during chilly summer evenings, or paired with a skirt or short for hot summer days.
Pillows in the crib are a big no-no, but there are still plenty of ways that little ones can enjoy the soft, cushiony luxury of pillows in other settings. Back Buddy, Shuga Bebé Couture, Peek Away, and Baby-BeeHaven all have something new and different to offer to customers looking for nursing pillows and other comfort pillows for themselves or their babies. Whether they’re in the market for a luxury nursing pillow that complements their bedroom décor, a seat for a softer stroller ride, or a travel bed that converts into multiple baby care accessories, they won’t be disappointed by the products from these unique companies.
This spring and summer, as your customers become more aware of what’s on the labels of their clothes, proudly display Made in the USA. Marketing surveys are showing an increasing desire, in particular among Americans, to purchase products made in the States in support of American jobs, hand craftsmanship and durability. This label and the movement behind it has gained popularity and retailers can take advantage this summer with Flap Happy protective swimwear, airy dresses from Aria, joyous outfits from Giggle Moon and daring denim from Preston Miles Kids.
Ever hear children tell a story with such imaginative happenings, you want to draw what’s in their head at that very moment? Doodle Do did… and does! Doodle Do offers doodles that decorate shirts, pants and rompers. Doodle Do is a little different. Focused on organic, but full of color and fun, the company specializes in branching off from the bland with quirky and imaginative wearable art. Doodle Do features the drawings from kids who imagine crabs can fly, dogs can share secrets, and anything is possible. Capturing that fearless dreamlike quality is what Doodle Do is dedicated to doing.
By Laura Vaillancourt - Wednesday, April 22nd 2015
NapiNol Nursery Therapies creates all-natural skin care products with only the most necessary ingredients. They vow to use as few ingredients as possible, and each with a vital purpose for the skin. Their products contain no synthetics, no chemicals and nothing that isn’t on the label. Their products meet the strictest standards set by the Environmental Working Group, scoring a zero toxicity rating. NapiNol values this honesty and clarity because they have a working knowledge of both natural maternal needs and pharmaceutical formulation, allowing them to find natural solutions to product development where others resort to synthetics for help.
Bath time will never be the same with fun, interactive products from BKids Toys. The bright colors and adorable animal collections keep children entertained, while the safety lock features put parents at ease. Each bath product is made with smoothed corners and durable plastic to ensure safe play. The Tub Time Water Park Playset and the Stack’n Squirt Pals make the perfect gift set. Include some bath essentials in a display for a water friendly section that will be sure to attract customers of all ages.
New York’s Javit’s Center rocked the 2015 ENK International Children’s Club from March 1 through 3, 2015. Over fifty brands displayed collections for the first time and there were showings by a large number of both new and international collections. Everything for kids was on view for an enthusiastic crowd of buyers, editors and bloggers as more than 650 exhibitors convened to display their wares. To further delight the crowd, prodigy DJ Fussyman was on hand to spin the turntables. Holly Hastie, Oogoolz, Shampoodle, and Charabia are a few of the brands that exhibited at the most recent Children’s Club NYC.
The art of doll making has a history that goes back thousands of years. In a world without mass produced playthings, items like dolls were precious and hard to come by. Eventually, dolls evolved into the comfort and fashion objects we’re familiar with today, and can be found by the hundreds in just about any discount or department store in the world, but there are still a number of craftspeople who continue to produce interesting, beautiful and top-quality dolls. Viola Hale, of Viola Studio Dolls, is one of these artists.
One evening Danielle Stangler was out to eat with her family when she looked over to see her 18-month-old daughter covered in macaroni and cheese. Stangler knew that her tired little one was going to hate having her face wiped and was anticipating the scene that she was about to endure. She asked her husband to dip his napkin in his drink and proceeded to wipe her face. To her surprise, the reaction to the napkin was “nummy, nummy!” As it turned out, her husband’s drink was lemonade. Stangler was able to get every last piece of food off with no battle at all. From there, the idea for a flavored face wipe, NeatCheeks, was born.
Most parents will try anything to comfort their child at night, especially when they have to stay at the hospital. One family in particular found a solution with a Cloud b toy, the Twilight Turtle. To help her 7-year-old son Max battling brain cancer, mom Audra Wilford gave him Twilight Turtle, and he immediately felt the healing calm of the tranquil star display. This inspired her to start the MaxLove Project, an organization that raises money to fund childhood cancer and rare diseases research, and to donate hundreds of thousands of Cloud b Super Max turtles to children currently fighting these illnesses.
Children’s fashion was out in full force last month at the Playtime New York trade show. The event, which took place at Metropolitan West in downtown Manhattan, welcomed 120 presenters and thousands of visitors. Today’s children’s designers are challenged to create clothing and room decor that suits the updated, more sophisticated style that older grade school kids and tweens often want. Even babies are getting in on the action with simpler, more understated styles. RaspberryPlum, Lorena Canals, Ellie Fun Day and Finger in the Nose introduce fresh, exciting products to the kids’ fashion scene.
J.L. Childress Co. was started 30 years ago by Jan Childress. Today, Childress’ daughters Kate Doti and Sarah Gray are continuing to grow their mother’s legacy. “Jan’s needs as a working mom who wanted to breastfeed her daughters for as long as possible were the inspiration behind J.L. Childress’ first products,” Doti recounts. Childress first designed the Express Bag, which is a tote bag to carry breast pumps and the DuffleCOOL, an insulated bag with a reusable ice pack. J.L. Childress has grown to now celebrate 30 years and a position as a leader in gear accessories both in the U.S. and worldwide.