It can be a company’s worst nightmare when a consumer is indifferent with respect to their product. If there’s nothing compelling to convince consumers to choose between one product over another, price or possibly the flip of a coin may decide the purchase. Branding instills confidence, manages expectations and is the foundation for establishing loyalty. Consumers seek out established brands, which in turn motivates retailers to seek out these brands to sell in their stores.
The long, carefree days of summer have begun, with seemingly endless sunshine for outdoor fun. However, a few rainy days are always sprinkled in when families find themselves stuck indoors. Days of inclement weather provide the perfect opportunity for parents to bond with their kiddos, whether it be with lively board games, addictive puzzles, music-appreciation, or make-believe storytelling. The Giggle Guide® presents entertaining toys and games from Uncle Skunkle Toys, JOOJOO, House of Marbles and P’kolino, that keep kids learning and bring families together for a refresher course in focusing on fun!
The youth furnishings industry has remained strong in recent years and the newly expanded Vegas KidsTM will show retailers and designers how to take advantage of that momentum during Summer Las Vegas Market, August 2 – 6, at World Market Center Las Vegas.
Building upon Las Vegas Market’s outstanding roster of youth furnishings and décor manufacturers, this newly expanded showcase located on the fourth floor of Building C this August, will bring together more unique youth resources as well as educational sessions designed to drive new sales.
World Market Center Las Vegas is proud to announce an encore to last Market’s crowd-pleasing opening night celebration. The second annual “Alfresco, A Taste of Las Vegas” will bring together flavors that tantalize during an unforgettable Las Vegas evening, Monday, August 2, from 6 p.m. to 8 p.m. on opening night of Summer Las Vegas Market, Gift+Home and Vegas Kids.
Masala (mə sä′lə) 1. a pungent and aromatic mixture of ground spices used in Indian cooking. 2. A distinctive and delectably vibrant brand of children’s clothing! Defined by its lusciously spicy signature colors of clove brown, saffron, turmeric yellow and raani pink, Masala Baby manufactures its unique apparel from fabrics exclusively sourced from India. Constructed with traditional techniques such as handloom, block print, hand screen, hand embroidery and applique techniques, this comfy and stylish clothing line offers plenty of modern, global appeal.
I use Spring Bean clamps for everything! Repairing toys, hanging blankets in sunny windows, and creating tents on a daily basis. It’s gotten to the point that I just keep a bag of them in my car! It’s unbelievable how often I reach for them…
Shop Hop Productions announces the Baby Shop Hop, an online shopathon that provides Baby Industry Businesses a guaranteed way to grow their business while giving back to the community, and gives Shop Hoppers a reason to shop for a cause.
Alpha Industries sets the standard as a leader in cutting-edge apparel design. From flight decks to civilian sidewalks, Alpha stands on the frontlines of quality and fashion. Alpha is tried, tested and proven, and will remain part of the American culture. A youthful twist on that fashion history and tradition has now been brought to the children’s market under the Alpha Kids tag. Danielle Nestor, Director of Design and Marketing for Alpha Industries’ Kids Division, shares with us a Behind The Brand look at both its 50-plus year worldwide legacy and the birth of its newest creation, Alpha Kids.
What’s Kickin’ is a contemporary boutique for the “Hot” mama-to-be and baby!
What’s Kickin’s owner, Carrie Cervantes has hand picked from the best designers in the industry, to provide for all pregnancy and baby gift fashion needs…
What’s Kickin’ Maternity and Baby Boutique is guaranteed to make any woman feel beautiful and comfortable during her pregnancy and beyond, carring a nice selection of nursing bra’s, how to books, diaper bags, and gifts; as well as a fantastic selection of baby/clothing accessories that are fun, edgy, and colorful!
It’s a bird, it’s a plane… it’s Hero Jones Designs! Leaps and bounds above the ordinary, Hero Jones Designs takes well-deserved pride in its super, hand-crafted, high-quality line of uniquely fun pieces that little girls and boys go ga-ga over! As the executive director of a Minneapolis theater, Amy Jones is the brains and brawn behind the Hero Jones Designs label. She’s proud to come from a large family of artists who help provide savvy creative inspiration for her extraordinary designs.
“You have a gifted imagination,” is a praise-worthy complement that young children used to hear a lot from teachers and parents. Before the current home computer, video gaming, and iPod revolution, generations of kids were inspired by dawn-to-dusk outdoor neighborhood adventures and creative play with blocks, models, “army” men, tea parties, crafts and board games. Enthusiastic about these “good ole’ days” of playtime powered by active imaginations, Lisa Pearce and Wendy Scarbrough, both kids at heart, opened their Gifted Imaginations store last year. The store is a kid’s dream playroom filled with traditional wooden toys, puzzles, games and more.
Check out these prototypes of our new furry booties coming to a store near you this Fall! Booties will be in the style of the short brown ones, but will be offered in pink and white, pink and brown and brown on brown, what do you think? Give us your opinions and comments we’d love to hear them!