What really moves a product or service? Is it the fancy packaging? Or is it the utility of the item? When it comes down to it, what makes something a great buy depends on the individual. The power of a product to move one person is what makes it great — the appeal to the uniqueness inside. When a product can speak to many different kinds of people, then you have a profitable winner. Specialty clothing companies that design just for children — such as Indikidual — focus on the fact that each child is unique. With adult fashions currently trickling down into the children’s market, Indikidual goes beyond the trendy to target the individuality of the child. Focusing on primary colors and eco-friendly fabrics, newcomer Indikidual delivers edgy clothing with lots of personality.
Long before backpacks, students in early America often shared books so the need of a way to tote them was not part of the picture. Fast forward to today when, despite the electronic revolution, most kids carry masses of books not to mention phones, game players and personal treasures to and from school each day. Hence the popularity of the student backpack. At first, backpacks were simply functional, but now style is critical. Kids like packs that make them stand out, are easy to get into and can take the wear and tear they are subject to on the bus, in lockers or just sitting on the floor. Some of our favorites are from Uanyi, Herschel Supply, MadPax and Apple Park.
The age-old question every parent hears is, “What’s for dinner?” It seems as soon as baby starts on solids, things get much more complicated and parents find themselves questioning if baby is getting the right mix of fruits, vegetables, grains, essential nutrients and more. This is an area where guidance and great options are such a lifesaver. All these companies were founded by moms interested in nutrition, value and convenience: Sage Spoonfuls, Wean Green, BooginHead and Happy Family help families make mealtimes easier and nutritious.
Head back to school in style with Itzy Ritzy® with modern, functional products perfect for lunch, play dates, gym, swim class & more!
Our new, exclusive fabrics are now available! Sight Word Soup is a must-have for school. We packed this fabric with “sight words”, or “fast words”, which are common in print and kids are expected to recognize before graduating kindergarten. Mastery in identifying sight words is an early indicator of successful readers. Mixed in a “soup”, little ones can spot what they know!
We would like to share our exciting news with everyone! bINK’d is the winner of The Parent Tested Parent Approved Award! We have received the seal that bINK’d is a product that has been given a seal of approval that families trust and that companies seek. bINK’d is proven to be an exceptional product and is now recognized by this worldwide seal of approval.
A benefit of a global economy is that stores can offer beautiful and unique items from beyond their own borders. Having this kind of reach means you can be the hero for parents and gift-buyers by offering something nobody else can get. In apples-to-apples comparison, England-based Apples to Pears offers the cutest gifts, complete with their own decorative tin packaging (no need to wrap!). Tablets can be cushioned from child-like blows with tabCoosh direct from Australia. The Scottish can be so eloquent with adorable 2D and 3D gallery frames from The Articulate Gallery. From France, TAPIKID playmats by DEUZ stimulate imaginations to fuel the fun.
The Baby & Child division of the Winter 2013 New York International Gift Fair gave best new product awards to five exhibitors. The Giggle Guide’s own Leesa Valentino was among the judges who presented the awards. The Blogger’s Best award went to Benbini for Benbini Watches; the Toy award winner was Home Grown Books for Set 3; the Décor winner was 3 Sprouts for the 3 Sprouts Laundry Hamper; the Gear winner was MadPax for Blok Fullpack; and the Apparel nod was given to Zipit for their Happy Playsuit. Here are more details on offerings that caught the Giggle Guide’s eye…
Fall evokes new beginnings. The air is fresh and crisp. Children begin a new school year, where anything is possible. IMAGINE GreenWear combines 100% Organic THERMAL Cotton with ultra-soft cotton jersey, to create a unique collection for this special season. Thermal hoodies for boys and girls, 2fers with thermal sleeves, our new thermal FLIP IT™ dresses (no front or back, girls can wear it their way). IMAGINE also has rompers, onesies, stripe yoga pants, dresses and tees in nine ounce cotton jersey. All our clothing is decorated with hip and colorful graphics on both front and back.
Shoppers are always on the lookout for special gifts for new parents or shower presents that are not ho-hum. Some items are so filled with fun they scream “buy me!” while others attract because they are ecologically in tune. The more variety you offer, the greater your rewards as customers like having a selection of items at different price points. Great shower and baby gifts help build your business as others ask the happy recipients, “Where did you get that?” Gifts from Nui Organics, Wry Baby, Wupzey and Nova Nature are all well designed, with the right combinations of whimsy, practicality and sensible pricing.
We have found customers using Itzy Ritzy Wet Bags for so many creative things, from toiletry storage to working out to “my favorite things” gift giving, that we realized a name change was in order!
The Travel Happens™ Sealed Wet Bag (formerly Wet Happened?®) is not just for diapers - it’s a versatile, customer-loved item perfect for multiple sections in your store. Check out these store tips and selling points below!