The newest thing in surfing has arrived for tots! Haiden Surf, started in 2008, offers a large selection of hip and sporty board shorts and surfing accessories in sizes 3m to 7. The line was created by Katie Motika and Alli Baldocchi, two women who know a little about boys and surfing. The Southern California surfers have four boys between them. Frustrated by the lack of stylish surf wear for their tots, the friends decided to grab a wave of opportunity and design children’s wear with a surf motif.

Visual merchandising. More than an arrangement of signs and products. To increase sales, engage more senses. Create an experience. Satisfy needs, but generate wants. The Giggle Guide™ provides display tips for retailers and manufacturers. In stores, or at trade events, what you see and hear matters. Create attention grabbers Generate buzz. Turn window shopping into increased sales! What customers see, hear and touch influences what they get!

The Giggle Guide^® takes a look at changes in cotton diapers! We discover the real scoop on the cloth vs. disposable debate, and find some of the “cons” about cloth are just a lot of poop. Learn more of the facts about the budgetary and environmental benefits of cloth diapering. Retailers could help their bottom line by offering a selection of cotton diapering products for your eco-responsible customers.