Want fries with that outfit?

The Giggle Guide™ helps children’s retailers make the most from every sale. Suggestive selling. Customer role-playing. Employee motivation. Impulse buys. Counter intelligence. Know your products, your customer and your sales potential. Hear what your customer really needs. Show. Sell. Practice. Praise. Reward! Learn to Super Size… with The Giggle Guide™!

“Behind The Brand” uncovers what makes Stephan Baby a successful name in the children’s marketplace. Co-owner Jan Campbell explains how a sister’s frozen boo-boo remedy provided the initial inspiration and how, 22 years later, Stephan Baby is adapting to handle increasing government regulation and a rapidly changing global economy. With over two decades of industry experience, we can all benefit from her insights.

“Retail Reality” looks behind the scenes at Magic Beans in Brookline, Massachusetts. Sheri Gurock spills the beans on what makes their operation so unique and successful. Magic Beans, with three bright and whimsical locations, is the destination for expecting parents in the greater Boston area.