KoalaKin Gives Breastfeeding Moms a Hand (or Two!)

Our breastfeeding rates could be better,” explained Vivian Muehlen, CEO of Mamma-Kin LLC. Muehlen, the creator of the best-selling KoalaKin hands-free nursing pouch, has a deep understanding of the challenges facing mothers today. She also is a strong advocate for breastfeeding. “I’m a mom who worked in corporate America for over 20 years. I never had any dreams about becoming an entrepreneur, but I was incredibly determined to breastfeed both my sons,” she said. Opinions about nursing infants are varied. However, there’s little doubt about the efficacy of breastfeeding: the CDC estimates that over $2.2 billion a year is saved in medical costs because breastfeeding is so beneficial to an infant’s health.

Muehlen’s goal of encouraging mothers to breastfeed for as long as possible is not only noble, but is also beneficial for intellectual development. Children who have been breastfed typically score higher on IQ assessments than their peers. The only problem with breastfeeding is the amount of time it takes: modern moms are constantly being pulled in different directions, so finding the time to sit and breastfeed can be extremely challenging.

Muehlen’s KoalaKin nursing pouch is a boon to the busy mother, especially if she has more than one child. She made the prototype sling to fit her very busy lifestyle, but ended up attracting a lot of attention from others. “It was something I created for me and my needs, but when I showed it to lactation consultants, they convinced me to make it available for other moms as well.” The nursing pouch looks like a cross between a comfortable backpack and a generous sling. The shoulder straps are designed to support baby snugly against the body. Its minimalist design is chic and allows for mom to either snuggle with baby using both hands or perform other tasks.

Safety is a priority for Muehlen, so the nursing pouch has passed all CPSIA and ASTM safety testing. “I love hearing how moms have been able to breastfeed longer than they otherwise would have because of the KoalaKin,” noted Muehlen, “Or how the KoalaKin enables moms to engage with older siblings while breastfeeding, keeping everyone happy and moms sane!”

Providing a safe and comfortable way to breastfeed is a priority, not only for the infant’s health, but also for a mother’s peace of mind: www.KoalaKin.com