Ruum Runs the Gamut of Glam


Though it may feel like winter has been in full swing forever, it’s just beginning in the fashion world. As your customers search for holiday finery, offer them beautiful basics with a little glitz and glamor. Be glad the former founder and CEO of The Children’s Place got back in the sartorial saddle and created Ruum. Ezra Dabah guides gorgeous fabrics into pieces that easily mix and match, but also sport a luxe look.

Ruum has borrowed from adult trends like pencil skirts and adapted them for exclusive youthful attire. The Dark Opulence collection features feminine lace with sequins and textures in a range of the rich jewel tones in vogue this season. The tulle skirts can complete any outfit. The sequined tops and lace dresses add fashionable flair for the holidays and any winter occasion.

Lady Luxe is chic with sequins and shine, metallic and tulle and lace grounded with denim. Pretty full skirts sprinkled with shine pair easily with sweaters. Metal coated jeans add a new twist when worn with pretty blazers and a sweet graphic tee.

The Northern Brights are comfortably cozy with embellished fleece and super soft corduroy in bold colors. Current color-blocked sweaters and more traditional chunky cable knits have a fresh feeling in neon colors. This collection pops with bright holiday accents layered into graphics, thermals and textured plaids. He’ll be the coolest boy by the fire in a Mohawk Hat. Girls will be pleased to receive the Bow Infinity Scarf.

For a hipster vibe, Tailor Made pairs classics like chunky sweaters and structured bottoms with plaid shirts, vests and tweed for a radically retro style. Dapper gentleman take note! There’s nothing stodgy about Boys Winter Skate. This collection features a downtown vibe with cool grass tones offset by lighter greens, blues and bright pops of yellow and neon orange. Solid thermal and cotton crews offer foolproof layering options for the hoodies or their Celebration Plaid tops.

Take a Ruum run at www.ruum.com

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