Sipping in Style


Water, water everywhere but how many of us drink enough? Very few, what with a distaste for buying plastic bottles that clutter up the landscape or just not having access to enough of the cool, clear stuff. That’s where Reduce comes in. This brand makes great looking, innovative, eco-friendly products to help consumers turn over a green leaf every day with many different designs and shapes.

The GoGo’s Girls Straw Cup Set comes as a three-pack of 12 ounce cups that can be stacked for easy storage with a straw that doesn’t pull out. Extra straws in vibrant yellow, red and orange or yellow, pink and purple are also available. The single serve cups are free of BPA and go right into the dishwasher.

The WaterWeek Kids set gives customers a different bottle for each weekday, with a fridge tray that slides neatly inside. Each colorful bottle holds ten ounces and comes in bright colors and vibrant patterns that make it easy to identify the bottle. Sets come in bouncy looks like Lil Monsters with a different “wild thing” on each; Kaleidoscope with chevrons, stars, bubbles and other out of this world designs; Simply Sweet in which each bottle shows a special treat like strawberries, cupcakes, flowers and cherries; and Cosmic, bringing all the magic of space themes.

The fourteen-ounce Vintage Jars hark back to canning jars of old, each with a striped straw that coordinates with the jar. The wide mouth makes adding ice a cinch. Another item that helps youngsters stay hydrated is the Sip N Go Twelve-Ounce Sport Bottle, each with a flip-up straw spout. The Gripster Sport Bottle is designed with a silicone sleeve in a contrasting color. Fourteen ounces fill the Gripster so dudes and dudettes have their beverage inside a purple bottle with a yellow sleeve, a red bottle with a bright orange holder, or other cheery color combos.

Reduce is part of Base Brands and was founded in 2006 in Atlanta, GA. Products adhere to strict quality standards so customers feel safe buying them. Company founder and CEO Ken Kreafle brought over 20 years of consumer product design and development experience when he first created the line that has expanded to meet shoppers’ needs.

Bid farewell to bottles that end up as landfill and say welcome to this line of “good for users and good for the planet” containers in a range of practical sizes and shapes. Drinking water is a super-healthy part of daily living; with these products, water is always neatly on hand. Use, wash and reuse for simplicity and ease.

Green sipping on the go or at home: www.reduceeveryday.com

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