Feature Articles: Features

TV moms, with their perfect hair, flawless makeup, and seemingly endless free time, make motherhood look like a walk in the park. Of course, in real life, new moms find out all too quickly that the reality of motherhood can be quite different. Thank goodness for Mother’s Day! It affords a fantastic marketing opportunity for retailers to suggest products to pamper moms of all ages. A Mommy Comfort Pack from Mambino Organics, some bubble bath from little twig, an ultra-absorbent bath towel from Bamboo Moon and a luxurious American Terry Company robe can combine to create a relaxing, well-deserved and memorable experience for Mom.

The All Baby and Child Spring Conference, to be held May 3-5 in Louisville, Kentucky, will feature speakers whose expertise, creativity, and experience can help retailers and others in the children’s industry grow and strengthen their companies. The conference has a full schedule of speakers, and each addresses a different aspect of business, from marketing and practical retail tips, to communicating and growing sales in the digital era.

The annual All Baby & Child Spring Conference, May 3rd-5th in Louisville, Kentucky, is organized to help children-focused business owners learn how to improve sales opportunities and network with peers. Industry experts are lined up to share their knowledge of merchandising, manufacturing, marketing and more! Guests will also have the opportunity to preview some of the hottest new products available in the children’s market. The Giggle Guide® presents a brief preview of some of the great things to be seen, including items from Con Leche Watches, My Spoon and Twelve Timbers.

Paying tribute to the good ole’ United States of America is important to many consumers, which makes it equally important for many retailers and designers. The following companies are proud to manufacture their clothing lines in the United States. Committed to helping the economy by employing locally, rather than outsourcing, and using top-quality and eco-friendly materials, Nay et al, Kandle Kidswear and Tralala are dedicated to providing the best and most fashionable children’s clothing.

Fall is vivid – everything is enhanced from the yellow, orange and red leaves falling on lawns to smoky smells wafting through the air. The season also brings cooler weather, and as parents get their children’s back-to-school clothing out of storage, they often discover that the kids have outgrown last year’s outfits and jackets. As the Fall 2010 wholesale buying season winds down, springtime gives retailers a last chance to plan ahead and be prepared for the “windfall” of new children’s apparel next autumn. Here are a few Fall 2010 favorites The Giggle Guide® is falling for from Attitude Pie, Alpha Industries, Llum, and Desigual.

Research indicates that babies who are carried cry less, which is only one of the benefits that have made baby wearing a popular way to comfort, cuddle, and bond with a little one. Baby is kept safely close and snuggled, while parents enjoy both a content infant and hands-free convenience. There are many styles of babywearing carriers on the market, available in a wide variety of fashions, functions and price points, including these popular choices from Wrap n’ Wear, Rockin’ Baby Sling, Kemby, The Hippie, The Peanut Shell, Sakura Bloom, Baby K’tan, Beco Baby Carrier and kokopax.

The Giggle Guide® received the following public announcement from a concerned group of businesses who manufacture baby slings and carriers. Given the recent CPSC government warning on baby carriers and the Consumers Union’s concerns about “bag-style” carriers, the companies providing the following information are taking a stand to help educate the public on the differences between safe and unsafe baby carriers.

Parents of little ones are constantly on the lookout for clever products that turn daily rituals, like mealtimes, into child’s play. The Giggle Guide® has discovered some fantastic new feeding utensils that will have tots “opening wide” and parents dishing out for these innovations that make mealtimes with children easier, neater, and more fun. Check out these unique and colorful products from Constructive Eating, Baby Dipper, Boon Inc., and Elegant Baby that have everyone saying “ahh”!

Sunglasses are no longer just a fun play accessory for children. Due to increased awareness of the harmful effects of the sun’s rays, sunglasses have become a necessity. Through all seasons, sunglasses are a reliable profit center for retailers. The Giggle Guide® presents some of our favorite children’s sunglasses that are both ultra fashionable and protective from Teeny Tiny Optics, Baby Banz, and Eyes Cream Shades, plus Ficklets, a unique and fun new eyewear accessory.

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