Oopsie Loopsie^® Makes Room for Mommy

For pregnant women, there are generally two choices when it comes to clothing: make the most of pre-pregnancy clothes as long as possible or fork over some serious cash for maternity clothes likely only to be worn a short while. For those that choose the former, the choices out there aren’t overly glamorous. They can wear longer shirts to cover the fact that they aren’t able to button their clothes; spend their days continually adjusting a one-size-does-NOT-fit-all cloth band that’s supposed to resemble the bottom of a camisole but is fooling nobody; or follow the age-old mom advice and loop a rubber band through the buttons and extend them… right up until that rubber band breaks and leaves a gaping, exposed belly.

After having their children, sister-in-laws Kristin and Anna Forselius discovered that baby weight was keeping them from getting back into their old pants. Like any new mom, they weren’t in any hurry to jump back into their maternity clothes and didn’t want to purchase in-between sizes just to get through the time it would take to lose the baby weight. They tried the rubber band trick used by so many before them and found it to be lacking, to say the least. Together they created Oopsie Loopsie as a more sophisticated and reliable patented loop system that won’t come undone.

The genius is in the simplicity: Each Oopsie Loopsie offers two loops. The smaller one goes over the pant button and is barely visible, the other larger loop goes behind the button hole and then extends over the button for added security. With four Loopsies per package in different sizes, this product is useful beyond just fitting into pre-pregnancy clothes faster. It can also be used by people dealing with weight loss or gain.

After six years of working on the perfect look, Oopsie Loopsie is adding a denim color to their existing peach polka dot ones in time for the holidays. Display these with new baby items for people to give at a baby shower or with maternity clothes to show the alternatives available for those in-between phases.

To give moms a size-sigh of relief, stock up on these waist wonders at www.oopsieloopsie.com