Fertile Mind Conceives Maternity Solutions


If Christine and Peter were married instead of business partners, how they got together would be a classic romcom meet cute. Christine was selling her car to make money for her new venture – the perfect BellyBelt for maternity and post-maternity clothing issues. Peter turned up with his mother to look at the car, took one look at this mompreneur and instead of buying a Volkswagen, he bought half the business and grew it into Fertile Mind. Belly Belt grew as fast as her belly as Christine had three more kids, and she and Peter hired a staff of mostly working moms who helped them develop all the necessities for maternity and postnatal accessories.

The original idea, the BellyBelt, is the only solution that offers a complete kit, with all a woman needs to turn button fastening and slide fastening pants and jeans into maternity wear. Belly Belt keeps growing bellies covered with three panels in denim, black and white to coordinate with any wardrobe. These belts mean women don’t need a completely new wardrobe to stay fashionable during and after pregnancy.

But they might just want to add the Chrystal Print Nursing Tunic, a stylized floral printed A-line dress. The tunic includes a layered crop top or it can be paired with any top or soft shirt for comfort during pregnancy, and of course while breastfeeding. The perfect accompaniment to the stylish top is the trendy Seraphine Puffa Quilt Nappy Bag in brown and charcoal. The bag features a leopard print changing mat, padded bottle insulator and attached stroller straps.

Once baby arrives, Fertile Mind has all your new parents will need. Their Manduca baby carrier, for instance, carries the baby in the preferred “M Position” which is best for baby’s comfort and also lighter on the wearer. The Manduca is made of 100% certified organic cotton inside and an outer layer of organic cotton/hemp mix. This 3-in-1 baby carrier really does grow with a child from newborn to pre-school, making it an excellent value. From birth, it’s a baby front carrier, with newborn held safely by the built-in infant pouch. From approximately three months old, the carrier becomes a baby hip carrier; then finally, from 6 months, a baby back carrier.

Belly on up to www.fertilemind.com.au

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