Generating Media Exposure at ABC Kids Expo

Each year, Productivity PR, Inc. has the honor and privilege to represent several exhibitors at the ABC Kids Expo.

For many companies, trade shows are the most important marketing tool that they have…and successful publicity at trade shows is essential to success. To complement exhibiting at a trade show, Productivity PR, Inc. can help your company develop new product announcement press releases and FAQs or company backgrounders, create either a hard copy or digital press kit (or both depending on the trade show), and coordinate delivery directly to media or the press room to ensure the widest possible media and editorial coverage.

Prior to and following ABC Kids Expo, Productivity PR, Inc. will be contacting and following-up with appropriate members of the media to generate editorial coverage of your line.

In addition to inviting media to schedule an appointment or visit your booth, Productivity PR, Inc. will field any media queries prior to, during and after the trade show takes place to secure editorial coverage. Productivity PR, Inc. is also available to identify local vendors, coordinate on-site media events, suggest or coordinate supplementary services and promotions in the booth, etc.

You’ll have enough on your plate with getting your product and booth ready before the show and following-up with buyers and distributors afterward. Let us help you with the media.

Please visit www.productivitypr.com or contact Tracey Rosen ( ) for more information.