Kidaroo Crew: Name It and Claim It

By Kelly Lee

Any place there are a lot of kids, there’s usually a ton of fun. There’s also a lot of chaos. Think of the last kids’ party you were at: The hostess hands out bottles of water. Kids drink deeply, toss the container on the table, and run off to play. They come back throughout playtime to grab a drink, but it doesn’t always end up in the same place on the table (or under the table, if you’ve been to my parties). Some kids solve this by just drinking whatever is nearest, creating a hazmat situation right in some unsuspecting parent’s backyard. Other kids look for their bottle first, then give up and get a fresh one. Just have a few kids do this a few times, and you’ve already burned through several packs of water (not to mention the extra cleanup!). Of course, one way to solve this kind of problem is by having the labeling products from Kidaroo Crew on hand to help each child identify his or her own beverage.

“I researched and found that there were very few companies that offered elastic labels. I thought it would be fun for kids and parents to have 3D labels. I envisioned 10 designs that I thought could capture a child’s and parent’s interest… and so began the production of Sippy Grab and Snugaroos Labels,” says Jill Smith, owner of Kidaroo Crew. Smith noticed that the labeling systems being used in daycares were not efficient: they typically involved sticky, unreliable tape or paper labels that could easily be damaged.

Smith created a kid-friendly, sturdy band that easily slips around a container; plus, you simply write the child’s name on the band, boil the band to set the name, and voila! – a customized label that resists damage and fading. The colorful 3D labels make containers simple to identify, and are easily sterilized by boiling.

Top sellers include the “Princess” label, the “All Sport”, and “Soccer”, but there are many more choices available. There are also labels for the blossoming cheerleader (“Cheer”) as well as animal lovers (the adorable “Koala”).

While the creation of the perfect label is a real boon for anyone who deals with kids, Kidaroo Crew’s labels also serve to provide a better grip on the container. Fewer spills and less waste mean that Kidaroo Crew’s labels are ideal in a variety of settings.

Kidaroo Crew labels are all about identifying what’s yours! www.KidarooCrew.com