Hilda.Henri Merges Handcraft Tradition with Modern Sensibility

Inspired by old handcraft traditions, magical places in nature, enchanted buildings and the magic of childhood, Hilda.Henri makes modern, sustainable couture for small adventurers, urban elves, dreamers and little artists. The brand does this by using something that might sound old-school: boiled wool. But there’s nothing archaic about this brand or its style.

Wool lends itself to a focus on fall and back to school, so buy early and start planning your display with the wool coat made of soft milled loden and sporting an empire cut, frayed woven edges and decadent mother of pearl buttons. The big hood lends some weight to a lighter look without getting in the way. Colors like yellow and dark red add some brightness to a dark winter day. Or toss off the traditional and go for a cape instead with the lavender woolen coverup featuring fabric-covered buttons and seamed side pockets.

When the coat or cape gets placed on the hook, little girls everywhere will be perfectly dry and looking sweet in the wool dress made of milled loden and traditional knit. It also has an empire cut, ideal for little figures, and the rose and yellow colors scream to be brighten a rainy fall day.

Yellow is seen throughout the 2014 collection, including a yellow and rose long-sleeved dress or the same combination in a skirt. The rose color takes center stage briefly in the blazer lined with a darker, almost mustard yellow at the edges and pockets.

Boisterous boys will love the comfortability of the Blouson, a casual look in grey with yellow contrasting colors on the pockets to add some flair. The yellow also appears on the knitted cuffs, and also the pockets of the Baggy pants that match. If yellow is too trendy for your customer type, the pants also come in grey and blue for a more classic look or a blue stripe for something with a little style.

The milled loden of Hilda.Henri garments stands for unique material made from pure nature. The fabrics are lightweight, durable, resistant, water repellent and breathable. Manufactured regionally from locally produced natural fibres, the items of clothing are made in a fair and environmentally conscious way. All items from the Hilda.Henri collection are made in Austria under the rules of traditional exquisite craftsmanship.

Hold on to traditional artistic methods with marvelous modern twists at www.hildahenri.com