Just Bones Boardshorts Are a Perfect Fit


If anyone knows the importance of a good fit in swimwear, it’s surfers, but you don’t have to be one to appreciate the genius of the adjustable waist functionality in Just Bones Boardwear boardshorts. In 2011, Jennifer Weisman introduced her revolutionary boardshorts inspired by her sons who were “just bones” skinny. Tired of having their shorts fall down, Jennifer designed a patented adjustable waist hidden in the back of the short made of Velcro. In addition to keeping shorts from falling down, the adjustable waist is great for tweens who are often between sizes.

The Just Bones Boardshorts collection for boys includes two options for fit: the 4-way Stretch for performance and the Hybrid for quick drying. Perfect for a day of actual surfing or just for hanging out by the pool, the Camo Stripe Board Short is a featured seller and includes trendy combinations of orange, red stripes and blue stripes against camo for a standout style. Simpler but no less vibrant, the Lime Stripe features yellow, blue and thick black lines.

Just Bones Boardwear experienced such popularity, they opened up a line just for girls. The suits are fun and flirty, including trending prints such as Paisley Skull and Floral Camo, as well as vibrant Cobra and the beachy floral Tropical prints.

The Just Bones Boardwear brand also expanded into the boy’s toddler market in 2014. What makes the toddler line so unique is the distinct combined sizing model, allowing for flexibility of fit for the variety of shapes and sizes of all toddlers. By combining two sizes, your customers are sure to get longer wear out of their boardwear. Also, unlike traditional swimsuits with strings that toddlers can get into and pull out, the elastic and buttons are beneath a simple Velcro flap and on the back.

For after-beach ice cream or other fun, Just Bones Boardwear makes coordinating tanks and tees. Popular coverup styles include America Skull, Mustache Skull and various surfer motifs.

“Surf The World” is designer Jennifer Weisman’s upcoming 2016 collection. Designed with specialty fabrics, the most iconic surf destinations across the globe inspired her newest swim and resort collection. Textured and vintage prints pattern the boys and men’s boardshorts, and fresh prints brighten the girls’ boardshorts, creating this exclusive collection.

Get stocked up for winter vacation and spring break at www.justbonesboardwear.com

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