Keen, Inc. Launches Trend-Right, Innovative Keen Kids™ Encanto Collection


A Line of Fashionable and Functional Kicks for Kids
KEEN, Inc., an innovative footwear brand building unique, versatile shoes for men, women and kids, is proud to announce the much-anticipated launch of its Spring 2016 Encanto collection. Each shoe is designed to let kids embrace the Boundless Wonder of childhood, to get outside and explore! The new Encanto collection combines style, comfort, convenience, and function.

KEEN, Inc. is leveraging its DNA beyond the summer sandals you know them for and creating year-round trend-right styles. Designed for toddlers, the Spring Encanto collection earns style points at school and durability points on the playground. The non-marking rubber outsole will make gym teachers happy, the high-quality construction will make parents happy, and the easy on/off closures will make independent toddlers happy!

The Encanto collection will include:
• Encanto 365 Boot WP – This lightly lined, waterproof, completely un-boring boot protects toddler toes 365 days a year. It keeps feet dry using a breathable waterproof membrane and water-resistant materials, making it 50% lighter-weight than the average rubber rainboot. Webbing loops make it easy for little kids to pull the boot on themselves and the adjustable bungee closes around the leg so kids can puddle-stomp all they want without water splashing into their boots! A protective toe-cap adds the durability KEEN is known for and the fun mix of colors will look cute paired with any outfit! (MSRP $60.00). Sizes 8-13.

• Encanto Sneaker – Bright colors and graphic prints make this adorable sneaker a hit for parents and kids! The hook and loop strap with bungee laces make it easy for toddlers to explore their independence, getting shoes on and off “all by myself”. The padded collar, foam foot bed and breathable mesh are super comfy for little feet. (MSRP $50.00). Sizes 4-13.

• Encanto Girls Polka – For an over-the-top adorable outfit, just add polka dots! This sneaker is as comfy as it is cute, with a padded collar and tongue plus a breathable mesh lining. The asymmetrical hook and loop strap makes it easy for little girls to get these shoes on by themselves. The rainbow pull loop at the heel and French binding throughout add darling finishing touches to this fun little sneaker. (MSRP $50.00). Sizes 8-13.

“The Encanto collection combines the elements of function and durability KEEN is known for with the latest trends in design, material and color,” said Erin Simons, Business Unit Director, Kids. “These shoes let kids be kids…to create something using their imagination, to play outside…cultivating the wonder and adventure of childhood.”

The Encanto collection will retail from $50.00- $60.00 and will be available at www.KEENFootwear.com. For more information and to see the entire KEEN Kids line, please visit www.keenfootwear.com/products/na/kids.

About KEEN, Inc.
Inspired by a love of the outdoors, KEEN, Inc., a Portland-based manufacturer of hybrid outdoor and casual products, including footwear, clothing, and accessories, is dedicated to creating quality products that support the lifestyles and adventures of active people around the world. KEEN® products can be found online and through more than 5,000 retail locations in more than 60 countries, as well as in KEEN Garage® retail stores where fans enjoy a branded experience. The KEEN Kids™ line offers durable, trend-right and versatile footwear, that lets kids be kids to explore the wonder and adventure of childhood. KEEN’s operations and culture reflect a stand out commitment to building a strong community and a healthier planet so that all can create, play, and care. Learn more at www.KEENFootwear.com

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