Babe Ease^®, LLC, Launches Wee BE Organic^® Peace Collection of 100% Organic Cotton Clean Shoppers^® & Accessories

Pelham, NH – May, 2010 - Babe Ease^®, LLC, the New Hampshire-based creator and distributor of the Original Clean Shopper^® shopping cart cover and other award-winning baby accessories will debut its new Wee BE Organic^® Peace Collection of Clean Shoppers^®, burp cloths, caps, bibs and body suits at the 2010 Holiday Gift Show in New York.

“This is exciting ground for us,” said Missy Cohen-Fyffe president of Babe Ease^®. “We’ve attempted to produce sustainable Clean Shoppers^® in the past, but were never able to make them affordable, adorable and organic at the same time. That is, until now.”

The Wee BE Organic^® Clean Shopper^® is made of 100% organic cotton and comes complete with two side pockets for storing snacks or keys, two toy loops for attaching toys and teethers, a safety strap to help baby sit more securely, and a matching organic cotton drawstring tote for easy storage and portability. Coordinating Peace Collection baby caps, burpers, bibs and body suits will feature the same 100% organic cotton fabric.

In addition to the features moms love, babies will be surrounded in comfort. “We’re working with 220 gsm, organic cotton which is unbelievably soft,” said Cohen-Fyffe. And although we are using few colors in our Peace Collection line, we adhere strictly to the Global Organic Textile Standard for all prints and dyes. Little babies and their parents are going to be very happy!”

According to Cohen-Fyffe, Wee BE Organic^® Clean Shoppers ^® and accessories will come in three Peace Prints (Natural/Brown, Pink/Brown and Blue/Brown).

Information about the new Wee BE Organic^® Peace Collection will be available at www.cleanshopper.com after August 15, 2010.

Wee BE Organic^® - Little feet should leave little footprints.