Preview the New 2012 Spring/Summer Collection from See Kai Run^®

New big kid line, Kai™, expands with half sizes and more styles

Seattle, WA, July 2011 — See Kai Run, popular manufacturer of the perfect first shoe, has bumped up its offering of Kai, its line of bigger shoes for kids 2-6 years old, from 8 to 22 styles for the 2012 Spring/Summer Collection. Boasting a wider breadth of variety for girls and boys, this sophomore collection now also includes half sizes to meet the needs of its growing customers.

“Parents have been hankering for larger sizes for some time now so we really wanted to exceed expectations and give them a collection that takes our designs for older kids to the next level, “says founder Cause Haun. “The goal was to really look at what kids that age need and tailor designs both stylistically and functionally just for them. For example, we have developed three different soles to complement active, casual and dressy styles. We want kids to grow up with See Kai Run – and we welcome the challenge of growing and evolving with them.”

Laura

What else can you expect from the Spring/Summer Collection? More styles, silhouettes and choices than ever. The collection has grown nearly 25% over last season, allowing for more multiple colorways and more styles that feature added adjustable toe straps. Design highlights include new textures like perforated leather, which is used in a number of boy’s styles. For girls, 1940’s footwear served as inspiration, shaping a fresh take on the classic Mary Jane. Also notable are new graphic elements and fresh color combinations, elevating See Kai Run’s signature styles.

In all, See Kai Run presents 22 styles from its Smaller^® soft-soled baby bootie line sized from 0 to 24 months, 33 styles in its first walker line, sizes 3 through 9, and 22 styles in the big kid line, Kai, in whole and half sizes 8 through 13. Retail prices are $34 for Smaller, $44 for See Kai Run, and start at $50 for Kai.

Zephyr

See Kai Run’s organic sock line returns with 8 coordinated sets containing 2 pairs of socks that complement See Kai Run footwear. Socks are available in sizes 0-12 months, 1-2 years, 2-3 years, 3-4 years and 5-6 years. Retail price is $10 per package.

See Kai Run will debut its new 2012 Spring/Summer Collection at the following trade shows:

Atlanta International Gift Show: Atlanta, GA, July 15-19, 2011
KSA, Kids Shoe Association: Hawthorne, CA, July 26-27, 2011
North Branch Kids – Chicago Market: Chicago, IL, August 4-8, October 20-25, 2011
LA Kids Market: Los Angeles, CA, August 8-11, October 17-20, 2011
Dallas Apparel and Accessories Market: Dallas, TX, August 11-14, October 27-30, 2011
Atlanta Shoe Market: Atlanta, GA, August 13-15, 2011
United Boston Childrenswear: Dedham, MA, August 15-17, September 11-14, October 23-26, 2011
Atlanta Apparel Market: Atlanta, GA, August 18-22; October 13-17, 2011
FN Platform: Las Vegas, NV, August 22-24, 2011
LA Kids Rep Show: Oakland, CA, August 26-29, October 27-30, 2011
Dallas Total Home and Gift Market: Dallas, TX, September 10-12, 2011
Children’s Great Event Shoe Show: East Rutherford, NJ, September 13-15, 2011
ABC Kids Expo: Louisville, KY, September 23-26, 2011
ENK Children’s Club: New York, NY, October 2-4, 2011
NW Kids Show: Seattle, WA, October 22-25, 2011

Braxton

About See Kai Run

See Kai Run is the idea of Seattle mom, Cause Haun. In 2004, she was on a quest for the perfect first shoe for her son, Kai. Unable to find shoes in fun, sophisticated styles that were suitable for outdoor play and still promoted the healthy development of little feet, she created her own line of shoes that satisfied all these needs. See Kai Run continues to offer products in addition to its eponymous shoe line, that unite style with comfort, quality and safety—including Smaller, a line of soft-soled baby booties, Kai, a line of big kid shoes, and organic cotton socks. Please visit www.seekairun.com for additional information.

Our footwear meets the American Podiatric Medical Association’s rigorous standards for foot health and functionality and has been awarded the APMA’s prestigious Seal of Acceptance.