GrandCamp Adventures is the embodiment of all things golden about the grandchild/grandparent relationship. Company creators Patricia Babuka and Scott Schaefer recognized the valuable role their grandparents played and set out to honor it. Launched in 2010, GrandCamp Adventures became more than just a company: it became a trusted resource that provides fun, educational, and family-honoring materials.
You’ll often hear President Obama talk about his attempts to get outside “the bubble,” referring to the excessive amount of time presidents spend in the White House and surrounded by Beltway insiders. Living such an insular life, he recognizes, gives one a skewed view of reality. Similarly, the New York Times On the Runway blog featured a post two weeks ago entitled “Bursting the Nutty Bubble” about the fashion bubble that makes those who work in designer and luxury markets forget that the real rainmakers in the garment industry are popularly priced goods, not the $15,000 handbags and $3,000 shoes to which they’ve become accustomed.
What do turtles and humans have in common? Why don’t jumping spiders need to look over their shoulders? Can squirrels really fly? These intriguing questions and many more are explored in Curious Critters, a picture book for kids by photographer David FitzSimmons. The book, published by Wild Iris Publishing, contains stunning images of animals that many never see, including the red flat bark beetle and the Eastern spiny soft-shell turtle. Each photograph is accompanied by information, told from the critter’s perspective, to educate and entertain young readers.
The Baby & Children’s Business Resources Group launches with its flagship product, an intensive online orientation package that is designed to ground mompreneurs and other aspiring business owners in the concepts, realities and knowledge they’ll need to launch a successful wholesale or retail children’s product company. Through live instruction, participants will learn about product development, production, sourcing, sales, marketing, public relations and social media.
Attendees at the 9th Annual ABC Kids Expo® will have no excuse to go hungry thanks to Centerplate, one of the largest hospitality companies in the world and the official concessions contractor for the Kentucky Exposition Center in Louisville.
Doug Simmonds, Centerplate’s general manager, promises that there will be plenty of “food for every budget — from $2.50 hot dogs at concession stands to a $14.95 all-you-can-eat buffet on the mezzanine level with table cloths and china.”
By Insights Discovered - Thursday, September 8th 2011
If I mention Groupon®, what comes to mind? For me, I think I’m getting a deep discount off of something. I just love a good deal! The idea of getting something at half price or better is tough to resist, even if I don’t necessarily need it. Groupon and the countless other daily deal sites are banking on the irresistible temptation of getting that “good deal.” Despite its relative newness in the marketplace, this category is evolving, with more specialized children’s products sites such as Zulily, BabySteals® and Totsy appearing. What does this mean for manufacturers who are contemplating a daily deal or are already selling through these sites?
The 9th Annual ABC Kids Expo® will take place at the Kentucky Exposition Center in Louisville on September 23 - 26, 2011. Excitement is building with less than three weeks to go before the show opens. Its new location, the Kentucky Exposition Center in Louisville, will house nearly 1,000 exhibitors with a current total of just over 3,500 booth spaces.
This includes 308 new exhibitors, an increase of more than 16% over last year’s show in Las Vegas. East Coast, Midwest and international attendee pre-registrations are also up.
Trade shows are great places to get revved up. Surrounded by new and familiar faces, fresh designs and a positive vibe, my creative juices always start racing. No, I’m not driving toward a disclosure about hidden design aspirations. Rather, my mind fills with business ideas and growth opportunities on behalf of the exhibiting companies. For the newbies who have just left the starting line, I can already envision ways they could expand on their concepts, protect their proprietary ideas and boost their visibility. And for the more established brands, I imagine a myriad of ways for them to shift into a higher gear.
Children need to have innovative outlets, and they need to have their own work (and play) appreciated to build confidence. There’s no better way to do this than through crafts. Recent studies have shown that crafts help relieve stress –– something that everyone can appreciate. Clayzee by Aliquantum-International, Creations by You, Sandtastik, and the Chenille Kraft Company all provide pleasurable, safe crafting materials that delight the senses while allowing children’s personalized artwork to be shared with an appreciative audience.
ABC Kids Expo® is partnering with Map Your Show (MYS) again this year to offer a mobile floor plan application (app) for its attendees. Exhibitor Bum Genius is sponsoring the mobile app. ABC has also announced that free Wi-Fi will be available throughout the exhibit hall courtesy of Kids Today Magazine.
The MYS mobile app features an interactive floor plan, exhibitor information and show news. It can be accessed using any web-enabled mobile device.
Parents will always remember their little one’s first day of school: picking out a favorite outfit, taking lots of pictures, and waving as their child sets off on new experiences. Few parents know what’s going on in their child’s head as they face the rather intimidating first day. Even though a child may beg every day to ride the big yellow school bus, actually looking up at it can be a daunting prospect. Even more nerve-wracking is going to a big building with new people, teachers, and authority figures. Butterflies in My Stomach and Other School Hazards by Serge Bloch helps to ease the fears of elementary school attendees.
As if Facebook®, Twitter® and Linkedin® weren’t enough to keep us busy, Google® recently launched its own version of a Facebook-type site called, Google Plus (Google+). Yes, you read correctly, search engine giant Google has officially entered the social media realm. Why care about this site and not the countless others that also exist? Simply put, because this one is from Google. The world’s largest search engine, combined with the communication capabilities of its own social media site, can only serve to offer more efficient marketing efforts for those trying to bolster their online presence.