Who can forget Louis Armstrong’s powerful ballad, “What a Wonderful World”? The song reminds us all to take a look at our surroundings and really appreciate the true beauty and splendor that is everywhere we turn. He sang about the colors of the rainbows, trees of green, skies of blue and clouds of white in a way that vividly creates images in our minds of the colors of our beautiful world. Bestselling picture book author and illustrator, Ashley Wolff’s newly released hardcover edition, Baby Bear Sees Blue, celebrates these beautiful colors in a tale of discovery and wonder.
It’s that time of year again. March Madness. No, I’m not talking about college hoops. I’m referring to the high-stakes arena of fashion magazines. Second only to the September issues, March scores the most advertising revenue each year, as design houses drop huge sums for the chance to showcase their spring lineups. In the ad game, money doesn’t decide the winner. Your publicity machine — be it print ads, paid blogger sponsorships or television spots — can only put points on the board if it reinforces your brand and pre-sells your goods. In advertising, ROI, or return on investment — both the tangible and intangible kind — is the ultimate goal.
Quick: picture a daydreamer hard at work. Can’t do it? Daydreamers aren’t usually associated with go-getters. Typically thought of as laid-back and passive, daydreamers are actually anything but lazy. Research scientists Kalina Christoff of UBC and Jonathan Schooler of UCSB monitored subjects with wandering attention, and have drawn the same conclusion that other studies have shown: daydreaming is not for slackers. The real question has nothing to do with whether daydreaming is beneficial, but rather how this brain power can be tapped and turned into the concrete. The answer? Daydream Toys.
By Insights Discovered - Wednesday, March 7th 2012
First one discovers an unmet need. Next follows the ambition to start a business. Driving this initial momentum is the passion to contribute to the market place, the dream of business success and of course, hope for financial independence. However, once the honeymoon is over and the realities of owning a business become apparent, it can be challenging to maintain that initial momentum and enthusiasm that launched the company. Well, don’t lose F.A.I.T.H. –– Focused tasks , Attainable goals, Individual responsibility, Traceable efforts and Heart-felt support. Keep these in mind to help reignite the enthusiasm that once propelled your business.
Toy Fair -
New York City, New York (2/12/12 - 2/15/12)
New York City played host to nearly 27,000 industry professionals from more than 100 countries when the four-day 109th American International Toy Fair showed off more than 100,000 products at the Jacob K. Javits Convention Center. “Toy Fair has evolved into one of the greatest shows on earth, attracting powerful players from the $83 billion global toy industry,” said Carter Keithley, TIA President. “Our show is proven to be a critical stop on the global toy circuit and a magical, exciting experience for all who come.” Here are a few of the showstoppers discovered by The Giggle Guide’s Leesa Valentino at the latest Toy Fair: Greenzys, Follow Me Fairies, Joi Dolls and Dazzu.
Go! Go! Sports Girls of Dream Big Toy Company Founder Jodi Norgaard knew as a mother and a coach of girls’ sports that there was need for a girl’s doll that would be age appropriate, proportioned properly and send a positive message about a healthy lifestyle through sports. Jodi spent two years launching the product, from a rough sketch to the fall 2008 debut of the tennis girl doll at the U.S. Open in New York. Jodi believes the point of her business is to send a message to girls to dream big and go for it, which is her personal mantra.
ABC Kids Expo attendees and exhibitors at the 10th Annual ABC Kids Expo® are in for a treat. The Kentucky Exposition Center and its partners are investing over $1.2 million in improvements in time for the tradeshow being held at the facility on October 14-17, 2012.
Returning visitors will notice a much broader sampling of Louisville’s spectacular cuisine at the convention center, such as:
• Additional healthy option menus and kosher options;
• More concession and specialty coffee locations throughout the hall;
• New look and menu of food and beverage offerings;
I love nothing better than a procedural television show. Whether it’s a real-life murder mystery on Dateline or a fictional CSI case, I like trying to solve a whodunit. In everyday life, I also enjoy making connections between things I hear and see through conversations and observations — putting together the pieces of the puzzle to get a full picture. So it’s no wonder that one bit of wisdom I heard recently jumped out at me. During a speech, an apparel executive said, “Whether you’re a retailer or a wholesaler, your job is to find the balance between listening to and leading your customer.”
By Stephanie Hanlon - Wednesday, February 22nd 2012
Cookies are awesome. We can all agree on this, right? While we all might have different favorites, we can also all agree that if someone was going around stealing said cookies, we’d be upset. We certainly would want to go on the hunt to find the thief if he or she found our cookies’ secret spot. This is the predicament Thomas finds himself in while visiting his grandmother in the charmingly simple book The Cookie Thief by Frances Gilbert. When he visits Granny, he’s anxiously anticipating her delicious cookies when he hears a patter, a swoop and a rush. Oh no! The cookies have disappeared right before their eyes.
Louisville Named in "The South's Tastiest Towns" Top Ten
Zagat.com, one of the world’s most trusted restaurant ratings and reviews sites, announced their 8 Awesome Foodie Getaways Around the World this month. Not only was Louisville the only U.S. city to make the list, but they came in at number three. Louisville is the host location for the 10th Annual ABC Kids Expo®, being held at the Kentucky Exposition Center on October 14-17, 2012.
By Jeremy Richardson - Tuesday, February 14th 2012
A new mom goes into her local baby products store to shop for a stroller. The store has all the best brands and latest models, a friendly and knowledgeable staff, and sufficient on-hand inventory. The new mom kicks the tires, trades stories with the salesperson, and focuses in on the brand, model, and color that she wants. After noting the price, when she has a minute away from the salesperson, she scans the barcode using a price finder app on her smartphone and purchases the stroller from an online discounter at a lower price. Does this scenario sound familiar?
Partnership to Celebrate Child Safety Day on February 11
New York, NY- February 10, 2012 – In recognition of Child Safety Day, Kids In Distressed Situations (K.I.D.S.), the internationally renowned children’s charity, today announced a partnership with Graco Children’s Products and Caring For Others (CFO) to provide critical children’s essentials to families in need. The partnership will host an event on February 11 to bring new strollers, booster seats and car safety education to 500 needy families throughout the state of Georgia.