By Insights Discovered - Thursday, December 8th 2011
It’s that time of the year when we all feel the philanthropist in us calling to help others in need. During these tough economic times it is not difficult to find worthy targets for our generous hearts. Most people donate cash, food or even their time to help those in need. We want to do these charitable labors and that’s awesome! Some feel it’s not sincere if our efforts are reciprocal, meaning both sides receive something, but that’s not necessarily true. There are many instances where giving can give back and everybody benefits.
Whether it’s donating our time, treasure or talents to help the needy, ‘tis the season to give as generously as possible. Kids also want to help, but it has been difficult for many charities and aid organizations to properly connect and communicate with children to let them know what they can do. Children need to be empowered with the virtues of charity at a level they can understand and contribute what they can. Karito Kids (“Karito” means “loving one’s neighbor” in Esperanto) has created a way for children to help others when buying their dolls and storybooks.
Businesses that donate to humanitarian causes are often known for “doing the work of the angels.” But the enigmatic power of angels lays not so much in their ability to show up just when they are needed, but that they represent the grace from a higher power. It is the strong helping the weak and downtrodden that is so appealing in the works of the angels as well as business owners, including Jennifer Rountree of You Are Good, who are making their mark by reaching out to those in need.
It’s not just tree huggers that want innovative organic gifts for new “little monkeys”. So, why not offer one from the expert? Soft organic crib bedding and accessories from Janey Baby by Jane Goodall™ offer a reminder of what it’s like to get back to nature. Janey Baby by Jane Goodall debuted in October and features a crib mattress pad, sheets, receiving blankets, bibs and contoured changing-table covers. The products feature whimsical drawings of endangered species discussed in Dr. Goodall’s book, Hope for Animals and Their World.
There’s a reason they don’t say “necessity is the father of invention.” Many mothers have started in the children’s business by solving a real-life problem. Sharon Oved is a good example of a mompreneurial success story. After getting pregnant with her first child, Sharon found out her own mother had breast cancer and vowed to breastfeed for a year. It wasn’t easy, though. Trying to gracefully exit a room to nurse privately meant Sharon was missing special occasions. (At that time, breastfeeding coverups had not become a saturated product category.) One desperate night she took an old sheet and used it as a cover-up, allowing her to nurse “privately in public.”
Reports of childhood bullying are in the headlines. Kids pick on others because they don’t act the same or have some distinguishing feature or attribute that singles them out as different. Children want to be like their contemporaries and, when someone isn’t, the temptation to bully often rises. Advocate against intolerance and give customers a way to do the same with Just Like You, a story that aims to explain what being “different” is about to young children. Stock this informative, easy to understand book and help everyone spread the word that we are each valuable in our own, particular way.
For any parent who has exclaimed, “How does so much come out when so little goes in?” there’s a way to make diapering slightly more cheerful. While it won’t make baby poo smell like roses, flowers can still be part of this dirty job with handmade baby wipe containers from Made by Angie. Angie created her company when she found she was bored with staring at the same old wipe container every day. Craving color and funky fabrics, she began to experiment with making these diapering accessories a little more fun!
LIVE IN UNITY, GIVE BACK, ACCEPT DIVERSITY, BE AWARE, TRUTH, FORGIVE: They’re noble thoughts, each and every one, and worthy to be written across the sky in letters. They’re just as meritorious doodled on a kid’s notebook, displayed as bumper stickers on the family car, or even selectively tattooed on the breast of the person who embraces the concepts and cares enough to wear one permanently over the heart! The good people at Good Work(s) Make a Difference choose to render them in more-versatile media: beautifully inscribed leather bracelets to grace the wrist of man, woman, or child.
Kids lead on-the-go lives that zip from one activity to the next. When you offer well-designed clothes that keep little ones looking good, shoppers perk up and take notice. In addition to plenty of style, customers also warm to easy- care fabrics that withstand repeated laundering while holding their flash and dash. Each child is unique, so their clothes need to reflect originality to help them stand out in the crowd. Take note of these companies that feature threads for tots high in both pizzazz and practicality: Persnickety, Mooncakes, and ZAZA couture.
The tractor-beam draw of collectibles has been an enduring part of human nature since the first man started collecting brightly colored stones. Just about any item can be considered a collectible, but there is a strong focus on the smaller, easily accessible items that provide instant gratification and long-term pleasure. While collectibles can be part of an investment strategy, they also provide diligent collectors with a sense of order and achievement. Collectible brands, like Peaceable Kingdom, Iwako, Stink Factory and Momiji offer aficionados an ever-growing fascination with tiny and colorful treasures.
Playtime New York, the international trade show dedicated to all things relating to children, junior and maternity, held a very successful third show from July 30 to August 1, 2011. Buyers and other visitors were very positive and gave big thumbs up to the creative, imaginative space and merchandise. Attendees included many vendors from previous shows as well as some outstanding new collections. Among the standouts were Wovenplay,Tala Bee Kids, and Mini & Maximus.