abcreps.com’s Blog

Seventy-five percent of new moms are between the ages 20-34. Statics show more and more woman are waiting until they are in their mid 30’s to start families; despite this trend, the majority of new moms are 20-34 years old. This demographic
cohort is known as “Generation Y”. Retailers of juvenile products should become familiar with this demographic, because it makes up three-quarters of your customer base.

If you can run a marathon you understand owning a business.

A few years ago I was responsible for a team of sales people to help them grow
their businesses and I went to a training to better my ability with developing
a strong sales force. There the leader of the class said, “If you can run a
marathon you understand what it is like to be in sales.” Well prior to that
position I had never done sales nor had I run a marathon so I took her advice
literally and now 5 years later I recently completed my 5th marathon.