Karen Herbs believes, “In the heart of every girl is a princess in all her royal splendor!” She has turned her belief into a retail fantasy showplace and online royal marketplace for little girls that dream of sparkling tiaras, fairy tale kingdoms, and magical, wonderful adventures! Karen’s love of all things twirly, girly, pink and princessy adorns her royally demonstrative store name, I Am the Princess, That’s Why! With hard work and dedication, and maybe just a touch of pixie dust, Karen shares her “magic” formula for retail success.