ABC Show Previews — To See It All, You've Gotta Be There!

This week, The Giggle Guide^® has previewed a variety of new products and brands that will be present at the ABC Kids Expo September 13-16. However, these are only the tip of the iceberg! With so much to see this season, retailers really need to attend the show to appreciate all the variety, creativity and “I-can’t-believe-it” products on display. Here is a further sampling of what’s new from Child to Cherish, Mutsy and Kushies. Join us for even more discoveries throughout the ABC Kids Expo next week — we hope to see you there!

Child to Cherish — Gifts That Capture Childhood Memories

For over 22 years now, Child to Cherish, a family-owned business, led by the innovations and creativity of matriarch Patrice Lowe, has been a leading brand in the childhood gift market. The company is known for providing products designed to capture and preserve the beautiful memories of growing up, especially through the baby and toddler years.

Child to Cherish, founded in 1987, created the industry’s very first child handprint kit in a tin. The distinctive Child to Cherish Collection features more than 400 high quality unique, yet functional children’s keepsakes and gifts. Every year, Child to Cherish outdoes itself by introducing new gifts at The ABC Show, all designed by Patrice Lowe. Here is a preview of a few of the new must-get gifts…

Little Baker Suitcases – “Ready or Not, Here I Come Grandma!”
The new “Little Baker” collection is offered in a Grandma theme or Little Baker series. The 11.25 x 8 x 3.5-inch tin suitcases feature whimsical animal designs with bears, mice and bunnies. Inside is everything any little baker needs — apron, wooden rolling pin and spoon, cookie cutters and 5 scrumptious cookie recipes. Available in either Little Baker Series with three designs (boy, girl, Christmas) or Grandma Little Baker Series with three designs (boy, girl, Christmas) Recommended Retail: $40 Available at retail: November 2009.

Personalized Baby Lullaby
Music to Their Ears & Memories for Years! A unique keepsake to treasure for years to come, the Child to Cherish Personalized Framed Lullaby includes a music CD of soothing lullabye music. The 12 x 12-inch lullaby is available with blue or pink matting and offered in a white frame.

Recommended Retail: $68. Available at Retail: September 2009

Visit Child to Cherish at ABC, Booth 424. For more information on Child to Cherish products call 800-776-7002 or visit www.childtocherish.com.

Mutsy Transporter — Light in Weight, But Heavy with Value-Packed Features!

Netherlands-based Mutsy, recognized for its modernistic stroller designs featuring a distinctive modular, flexible system, introduces the Transporter, the company’s most affordable and lightest weight stroller. The combination stroller is ideal for the cost-conscious parent seeking a high quality baby transport solution.

Ideal for parents on the go, the sporty, full-size Transporter can be used in combination with a bassinet (sold separately) or Graco, Peg-Perego or Maxi-Cosi Car Seat (optional car seat adapters are sold separately). The bassinet and car seat adapter easily clicks onto the frame over the stroller seat, easing mom’s ability to switch between modes. Additionally, the Transporter seat can be completely removed for a sleek look as a pram or travel system. Two front swivel wheels offer exceptional flexibility and maneuverability. Transporter can be folded quickly into a compact form with minimal effort. The four quick-release wheels are easily removable, allowing for even greater compactness and lightness when folded. The deep and padded reclining seat and large, protective hood create a comfortable and serene environment for napping or strolling. A foot rest provides comfort for an older child, and a convenient shopping basket is also included. Other features include height adjustable 4-position push bar and back support adjustment. Available in Black, Grey, Red and Sand. Recommended Retail: $399, $150 optional bassinet.

Mealtime News from Mutsy — High Chair and Baby Bibs
Mealtime reaches a new level of style and functionality with two new high chairs; the Easygrow and the Easygrow “Next” High Chair and the Dirtbusters Baby Bib. The Easygrow “Next” with its sleek brushed aluminum finish features a unique dinner tray with a tilting feature that folds down and away from to allow for baby to be placed and removed easily from the seat. The chair’s seat features a comfortable molded plastic seat with the luxurious texturized feel of suede. For a toddler, just the seat and footrest makes the Easygrow “Next” functional and eventually the footrest can be removed for an older child to utilize when sitting at a table or at a desk. A flexible seat reducer (to allow use of the chair from the time baby can sit on his or her own) is included along with a 5-point safety harness. Available in Navy and Brown. Can be used from when a child can sit unaided through up to 12 years of age. Recommended Retail: $249. Available at retail February/March 2010.

The Dirtbusters Baby Bib with its friendly monster design makes mealtime easier for mom and much more fun for baby! The bib’s unique fabric allows spills, liquids or food to easily slide down its surface and into its pocket without soaking through or being absorbed. Neither the bib nor baby gets stained. Simply surface wash the Dirtbusters Baby Bib with a soft wet cloth after each use. A 2-position adjustable Velcro closure is featured for optimal fit and comfort. Available in Blue or Orange. Recommended Retail: $25. Available at retail February/March 2010.

To see all of the Mutsy USA products, which also include new Nursery Bags and Parasol Collection visit ABC Show, Booth 3712. For more information go to www.mutsy.com.

New from Kushies^® — Layette Collections and Ultra-Lite Diapers

Kushies^®, a leading manufacturer of innovative, high-quality baby products for newborn through toddler and the worldwide market leader in reusable cloth diapers and accessories, introduces Kushies Ultra-Lite diapers. Four new layette collections also make their debut.

Kushies My Planet 2™ Organic Layette — A Better World for Baby!
Environmentally friendly fashion is taken to new heights with Kushies fun and playful It’s My Planet 2 organic layette. Made from 100 percent Certified Organic Cotton Interlock, It’s My Planet 2 layette features oversized graphics of the planet’s most beloved animals including tigers, elephants, zebras and rhinos. Each piece in the collection displays a fantastic multi-lingual print. A palette of soft colors is offered including pink, natural and blue. Layette items in the collection include bodysuits, long johns, sleepers, unionsuits, footed pants, gowns, hat, reversible bibs and blankets. Available in sizes preemie to 18 months. Items in the collection have a recommended retail range of $7-$22. Available at retail March 2010.

Other new Kushies Layette Collections include Stars & Stripes, Dotz and LIfe is Good.

Kushies Ultra-Lite Washable Diaper Trial Pack
Ideal for parents wanting to explore cloth diapers as an alternative to disposables, Kushies Ultra-Lite Diaper Trial Pack includes everything they need for a positive cloth diapering experience. The diapers offer a waterproof exterior (no diaper cover required) and built-in flap, don’t require pins, are ultra absorbent and don’t bag or sag. Each Ultra-Lite Diaper Trial Pack includes:

• (2) Ultra-Lite diapers
• (2) Washable diaper liners
• (2) Washcloths
• (10) Biodegradable diaper liners (not recommended for septic tanks)

Kushies new Ultra-Lite all-in-one, form-fitted washable cloth diapers are easy to use and easy on the environment. The diaper features six layers of 100% soft cotton flannel with an absorbent soaker layer inside and lightweight waterproof shell on the outside. A hook and loop closure and extended tabs for optimum adjustability and a snug fit are also featured. The patented, built-in, flap can be folded up for boys or down for girls for extra absorbency where they need it most.

Washable liners can be used for additional absorbency at night or for heavy wetters, or to ‘pad’ the diaper for a better fit when baby is small or in-between sizes. The flushable, biodegradable diaper liners make diaper clean up a breeze! Simply throw the soiled liner into the toilet and flush. Use washcloths or diaper wipes for a natural, economical alternative to disposables. To wash the diapers, use the pre-soak cycle, machine wash warm and tumble dry low. The diapers fit infants from 10-22 lbs., and are available in trendy, stylish prints in pink, green or blue. Recommended Retail: $33.

Other new diapering products fro Kushies include “On the Go” Waterproof Bags, Classic Diapers and Baby Basics Diapers along with coordinating diapering accessories.

In addition to the company’s diaper and sylish layette lines, Kushies offers an array of more than 350 superior baby products including the award-winning Kushies^® Zolo^® toy collection and a broad range of baby essentials. See Kushies at The ABC Show, Booth 5012.For more information visit www.kushies.com.