New Brands Attract Repeat Business

In the ever-changing children’s industry, each season brings new designs, products, and even entirely new lines. Customers are always looking for the newest, hottest trend. To keep them coming back season after season, year after year, retailers must stock a variety of fresh, eye-catching products. New collections offer brick-and-mortar retailers opportunities to be the first to introduce what’s new to customers, and possibly hold the title of “the only place in town that carries it.” To help buyers on their quest, The Giggle Guide^® presents some new offerings from Robeez, Redsnapper, Snapants, and Jelly The Pug.

Robeez Takes a Step Forward in Fashion

The children’s biz is buzzing with exciting news: Two well-known names are teaming up to offer a brand new line of infant apparel. Robeez is known for its revolutionary soft-soled leather shoes for babies and toddlers. Not only are the shoes practical — they boast original designs with appliquéd animals, fun objects and vivid color combinations. McCubbin has long been an industry leader manufacturing quality hosiery.

Like milk and cookies, these two brands have come together to create the Robeez Gift Apparel Collection. Designed to be the perfect gift, each set is complete with either a one-piece and pants, or a coverall one-piece outfit with coordinating hat. Sets will be available for girls, boys, and gender neutral and are presented in a box perfect for gifting.

The line incorporates the Robeez characteristic style and McCubbin’s quality. The introductory season for The Robeez Apparel line is Fall 2011.

To find out more about Robeez Apparel, visit www.Mccubbin.com

Snap and Go with Redsnapper

Redsnapper offers a trendy line of modern tees and beanies for infants and toddlers. But Redsnapper wasn’t started just to offer cute clothes. The Redsnapper Baby line offers a solution to an often-overlooked but irritating aspect of caring for a baby: mismatched snaps. Changing diapers in the middle of the night, rushing through the last minute bath before visiting Grandma, and the umpteenth afternoon clothing change lead all too often to this unfortunate fashion faux pas. When parents are rushed, the biggest irritation can be trying to figure out how to correctly line up the snaps on a one-piece, only to have to tear their work apart and start all over.

The Redsnapper Baby line was created by two parents who were fed up with the snaps battle and envisioned a simple solution. Each one-piece in the Redsnapper collection features three snaps; the middle snap is red, clearly standing out from the other two white snaps. Voila! No more one-piece woes!

Fishing for new innovative one-pieces? Scoop up winners at www.RedSnapperBaby.com

Snapants Solve Snap Snafus

Snapants also aims to solve the snapping dilemma, but takes out the fumbles in a different way with its one-piece outfits. The most frustrating outfits for caregivers to snap into place on squirmy babies are the, otherwise simple, one-pieces with snaps up the legs and body. These outfits are practical for diaper changes and quick clothing changes. They also stay in place while baby explores and kicks. It’s no wonder why they remain a staple in an infant wardrobe. Unfortunately, many of these outfits sport up to 12 or 15 snaps each! It’s getting all those little snaps to line up properly that can exasperate parents!

Snapants take a simple approach to make the functional, one-piece outfit easier to put on. Snaps are color-coded in three coordinating colors. Light pink, dark pink, and white snaps guide parents through doing up girls’ clothing. Chocolate brown, sage, and white snaps complement the gender-neutral designs.

One-piece outfits are available in a raglan with feet, a hooded waffle outfit without feet, and a front pocket one-piece without feet or a hood. Outfits are made with 100% soft cotton and snaps are baby safe.

Dressing wriggly babies is a snap at www.snapants.com

Jelly The Pug Speaks to Girls

Jelly The Pug is a new line of girls’ apparel that is feisty, vibrant, and full of life! The boutique line got its name when the designer’s dog, Jelly, became the widely loved mascot for the line. Girls would come to shows just to see Jelly the pug. As Jelly’s popularity grew, so did the brand.

Jelly The Pug offers a wide assortment of unique and fun-spirited dresses, skirts, tops, and baby items. Ranging from everyday wear to pageant outfits, Jelly The Pug has original and eye-catching pieces. Sizes are available from 3 months to 6X. Letting girls be girls, Jelly the Pug doesn’t shy away from big ruffles, bows, polka dots, and bright colors. These dresses are made for twirling!

The Pink Sassy Dress showcases a two-tier ruffled skirt and shoulder straps in bright pink and bubbly patterns. The Polka Dot Ayana Dress is simple and beautiful with a Japanese kimono-inspired look. The beautiful fabric and cute polka dot accent piping make this a perfect choice for little girls. For special occasions, the Pink Patty Dress is a real showstopper! This little number features an easy, comfortable fit with a simple layered A-line cut. The big surprise is in the back of the dress –– layers upon layers of simply scrumptious ruffles, plus criss-cross ties for added visual appeal and a perfect fit.

The doggone darlingest dresses are found by the pound at www.JellyThePug.com