Woolly Boo is proud to announce its partnership with The Benjamin Hotel in New York City, where sleep is core, not an afterthought or coincidence.
Woolly Boo’s Toddler Pillow was selected as the official pillow of Winks’ Kidzzz Club, the hotel’s sleepy time program for the little leaders of tomorrow, to help reinforce the program’s mission of educating children and parents alike on the importance of sleep and healthy bedtime rituals such as choosing organic, chemical-free bedding, avoiding TV 1.5 hours before bedtime, and keeping a regular bedtime schedule even during vacation.