Three’s a Pair: Sox Appeal Adds Up to Fun!

Funky novelty socks are fashion accessory winners. The creative sole expressions soar with joy, funk and fun! Fashion designers are competing toe-to-toe with styles from chic to silly. The Giggle Guide™ showcases three innovators that stand out in the novelty sock category. Feeturing… Zooni, Trumpette and LittleMissMatched !

Zooni – Making Heads Turn and Toes Wiggle!

With fun and funky socks still creating retail buzz, you’d think we’d seen it all! Creating something new is no small feat! Zooni is known for its hand-knit, outrageously cute hats and mittens. Realizing that 3D need not be only for kids’ animated movies these days, Zooni premiers the conFeeTi 3D sock collection by the end of July. Now, one can wear the zaniness of Zooni from head to toe!

Zooni was started by two moms driven to produce funky, fashionalbe fashion accessories that were made to not only make a lasting impression, but to be durable enough to last through several kids and seasons. Zooni’s products are 100% original designs. They even creatred their own yarn!

Sure to make a kid’s toes wiggle from giggles, Zooni’s conFeeti 3D sock sets feature shoe-topping animals, adorned with pop-up ears, tail, or feet. The menagerie includes six animals: Sock Hop Bunny, Tabby Toes Cat, Panda Monium, Teddy Roosevelt Bear, Chunkee Monkee, and Puppy Love. Animals wrap around the ankle, peeking out from the tops of little shoes!
Socks are available for children 2 and under. Zooni is wholesaler-friendly, offering low minimums, open stock, and an incentive program. Socks are sold in pairs or in gift box sets of 3. Gift sets are available in boy or girl designs and include a circus-themed box with paper animal cutouts that provides added value to gift-giving.

See the entire Zooni collection at www.ZooniWear.com.

Trumpette – Socks A Blast for Little Toe Tappers!

Feet down, Jon Stevensen is credited with the origination and creative growth of the novelty socks category. Over twenty years ago, Jon, inspired as a single father with an adopted son, noticed a need for more fashion that celebrated the fun of babyhood. His first creation was a one-piece that trumpeted a simple silk-screened message that his son was a “BOY!” From this gender-mender graphic tee sprung the richly imaginative Trumpette success story, famously known for its originality and gift-worthy packaging of baby socks.

Trumpette socks are available in infant and toddler sizes and combine fine craftsmanship with faux shoe designs. The most recognized is the “Maryjane” sock, available in multiple colors. Other faux shoe double takers include high tops, ballet slippers, and cowboy boots. Recent additions include giraffe print and mismatched stripes and polka dots.

Check out Trumpette’s collection at www.Trumpette.com.

LittleMissMatched – Think Outside The Socks™

Who hasn’t been frustrated by the sock gremlin that make socks disappear? This sad sock story was solved by LittleMissMatched who turned the “can’t find my other sock!” into a fashion brand craze. Living on the motto that matching is “boooring,” this brand makes “pairs” in miss-matched sets of three. Sets are coordinated, but absolutely not matching! Designs include modern and fun creations for boys and girls of bold stripes, polka dots, argyle, swirls, hearts, stars, argyle, circles and flowers. Each pack can be combined to make 3 unique pairs! This line is economical too! All designs incorporate vibrant shades of purple, blue, green, red, and pink.
The Mis Matched socks are available in three lengths: peds, anklets, and knee highs. Sizes range from infant to adult.

LittleMissMatched has expanded from solely socks to all kinds of mixed-up products for babies to adults, including bedding, accessories, hats toys, books and bags. The brand is going retail too, with its own store in Downtown Disney, scheduled to open soon.

For more about LittleMissMatched visit www.littlemissmatched.com.

Sock It To Us?

Retailers, do you sell fun socks? What other brands help make your add-on sales higher? Designers, have we left you out? If so, just comment here and sock it to us! As an equal opportunity promoter, The Giggle Guide™ also wants to hear from you about HATS! Which brands to you think are head of the class in kids headwear? It might just help you get a leg up on the competition!