Part 1: Eureka! - There’s Gold at CMC’s Kids on 6!

Editorial Director’s Product Picks
During the recent June market week, I visited a few showrooms on the 6th floor at the California Market Center, Los Angeles. There is so much new product to see and discover, a buyer could easily spend several days shopping and not see it all. I visited several showrooms that are members of Kids on 6, a co-op association of permanent showrooms at the California Market Center, Los Angeles. They work together to promote the many benefits retailers find year-round on the 6th floor. I noticed that all the showrooms have spiffed up their product displays, added welcoming touches for retailers, and have added new products from their existing brands, while adding new lines, especially in gift and non-seasonal products.

Here is Part 1 of my personal picks from my recent visit:

Lazy One - Funny Stuff at 2-2 Hot

How can The Giggle Guide™ resist clothes, bibs, socks, tees and blankets for kids made with Utah-based Lazy One’s philosophy, “Humor is a funny thing and laughing can make you laugh. By harnessing the power of funniness and fusing it with fabric and then sewing it into a wearable apparel item, we have created clothing that is funny.” Themes feature a menagerie of whimsically wacky wildlife, including bears, raccoons, beavers and skunks! www.lazyone.com

2-2 Hot - A681
Helene Cohen
213-627-5773

Little Fox and Emily Green™ Join the In Play In Crowd!

Sandra Martinez’s In Play Showroom is known for its brands of spot-on trends, hot collections and cool clothes for kids. She can help retailers that want to explore new directions with proven trend-setters. Even the most traditional stores can add a bit of contemporary to their mix with the help of Sandra and her crew. The Little Fox by Wildfox Couture offer super-soft tees, sizes 4-14, in celeb-worthy, fun, vintage-inspired graphics.

Emily Green™, a brand of imagination, makes mealtime messes an art form with colorful, art-filled placemats, plates, tumblers and utensils. Celebrates and inspires the artistic whimsy of children’s imaginations. Can’t-resist gifts!

In Play Showroom - A672
213.489.7908
www.inplayshowroom.com

LAmade – Made in the Shade for Kids Too!

Smallshopshowroom offers fall/holiday 09 from LAmade, a kids line that mirrors the comfy, savvy styling of its young women’s groups. Available in 2T – 14, in jersey knit dresses, hoodies, pants, rompers and more. Feels great, looks cool! Also check out Little Celebrity, Baby Bloggers, and Love Quotes among the attention grabbers at smallshop showroom.

smallshopshowroom – B605
Tiffany Noelani
213-488-0090
www.smallshopshoroom.com

Kiddo Dress - As Seen on The Red Carpet & in Patti Bergstrom’s Showroom

From the Kiddo summer collection, made of silk and rayon. Designer Katie Kim is on top of following all of the trends in her fabric and design choices! Her children’s line incorporates several current looks from the women’s business. Young star of the movie, Imagine That! wore the Kiddo creation at the red carpet movie premiere.

Patti Bergstrom Showroom - A685
213-622-8206
www.pattibergstromsales.com

More Editor’s Picks from the California Market Center Coming Soon!

Part 2 of my product discoveries at The California Market Center, Los Angeles is coming soon! I visited a few more showrooms and there are so many more to see! I invite sales rep showrooms from other centers to let me know what new products you have in your showrooms. Send info to David Gaunt, Editorial Director, .