ABC Kids Expo Partners with Creators of “Biggest Loser” and SpokesMoms.com to Launch New Reality Series at 2011 Show

All Baby & Child, Inc. and the ABC Kids Expo^® are excited to announce the launch of a new reality TV show, “Born by Moms,” at the 2011 ABC Kids Expo in Louisville, KY.

SpokesMoms.com, in association with seasoned veteran TV producer Mark Koops (creator and executive producer of “Biggest Loser”) will be holding their first open casting calls for the series at the tradeshow.

This new television production focuses on products invented by mompreneurs—entrepreneurs who happen to be moms. The show will be hosted by Ali Landry, who is expecting her second child, and will create an unprecedented opportunity for new companies to spotlight their products and generate immediate interest as only national television coverage can.

Unlike other shows that discover new products, “Born by Moms” will focus on the vision and story of the mom behind the product. “Born by Moms” is the brainchild of Anthony Samadani and Ali Landry, founders of SpokesMoms.com, a new web site launching in early October to provide intuitive product reviews and help moms make better informed choices when buying baby and child products.

How to Audition for “Born by Moms” TV Show

One lucky mompreneur will win a $5000 investment to help her build on her dream simply for auditioning for the series at the 2011 ABC Kids Expo. To apply, visit the Facebook page: http://www.facebook.com/SpokesMoms and then “LIKE” them. Then post your product and background information and the producers will follow up with you individually regarding auditions. If you do not have a Facebook account, please continue to email SpokesMoms Productions at tt SpokesMoms Productions at or (310) 405-9100.

For information about the tradeshow, visit www.theabcshow.com or call the ABC Hotline at (210) 691-4848.

ABOUT ABC KIDS EXPO / ALL BABY & CHILD, INC.
All Baby & Child, Inc. is a non-profit organization founded in March 2003. It is a partnership of juvenile products manufacturers and industry retailers whose primary objective and purpose is to act as a business league that helps organize and produce trade shows and educational conferences for the benefit of juvenile products manufacturers, industry retailers, trade media, distributors and manufacturers’ representatives of juvenile products. The ABC Kids Expo^® is their private trade show for the juvenile products industry and is not open to the general public.