Kissy Kissy Launches Sophie la girafe Layette for Spring/Summer 2016

RED BANK, N.J. (October 27, 2015)—Starting with Spring/Summer 2016, parents and gift-givers will have an exciting new way to welcome new arrivals thanks to the launch of Sophie la girafe by Kissy Kissy layette. The delightful pairing is the result of a 2-year licensing deal between parent companies Deliso S.A.S. and Tatiana & Company, which gives Kissy Kissy the exclusive U.S. rights to produce and sell baby clothes with the iconic character. The collection, which will hit stores in June, will include more than 100 pieces, including footies, bodysuits, converter gowns, pajamas and accessories. And each garment will feature the signature softness and durability that Kissy Kissy’s Peruvian Pima cotton provides.

Kissy Kissy to debut Sophie la girafe layette collection for Spring/Summer 2016

“We’re thrilled to partner with Deliso! Sophie la girafe is a baby registry staple—one that moms love to get and give. And Kissy Kissy fans have a similar devotion to our brand, so together Kissy Kissy and Sophie la girafe will make an irresistible baby gift,” says Kissy Kissy founder and owner Roxana Castillo. “We can’t wait to provide shoppers with a new way to pamper their babies and embrace both brands.”

“When we where looking into licensing layette in the USA, we noticed that Kissy Kissy was also sold in most shops where you’ll find Sophie la girafe. We were drawn to Kissy Kissy because our companies have very similar values, parents often seek out Kissy Kissy’s award-winning styles as they do with our products, and the brand has a strong celebrity following,” says Maude Sophie Guerret, licensing coordinator of Deliso S.A.S. “We feel the combination of Kissy Kissy and Sophie la girafe provides stores with the opportunity to create nice themed corners, featuring two of their must-have brands.”

Sophie la girafe by Kissy Kissy will be distributed to better stores, specifically focusing on retailers that currently carry Kissy Kissy and welcoming many Sophie la girafe shops as well. The collection will include traditional layette pieces as well as towels and pajamas up to size 2. The groupings will include two prints as well as Kissy Premier pieces featuring hand embroidery, covering girls, boys and unisex.