By Stephanie Hanlon - Thursday, February 28th 2013
“Safety first!” is a caution that retailers cannot share with their new family customers often enough. Safety gates are a must in most homes, and Gatekeepers models come in wood or paint options to match existing décor. Mommy’s Helper carries every kind of safety gear, with stylish and simple solutions. Safety is not only a concern during waking hours — parents need reassurance that their children are safe sleepers too. The SafeToSleep breathing monitor and the Heaven Sent crib mattress by Secure Beginnings are two options.
Shoppers are always on the lookout for special gifts for new parents or shower presents that are not ho-hum. Some items are so filled with fun they scream “buy me!” while others attract because they are ecologically in tune. The more variety you offer, the greater your rewards as customers like having a selection of items at different price points. Great shower and baby gifts help build your business as others ask the happy recipients, “Where did you get that?” Gifts from Nui Organics, Wry Baby, Wupzey and Nova Nature are all well designed, with the right combinations of whimsy, practicality and sensible pricing.
When it comes to adding a bit of color or sparkle to hair, there are special waxes and glitter that turn up the volume in a safe, parent-approved manner that is easy to make disappear when no longer wanted. There are also products scented with natural botanicals so they are ecologically friendly and safe for use on little ones. Shoppers have responded enthusiastically to offerings from Hip Peas, Zach’s Wax, Lucky 11 and Pupazzo by Kushies. Now it’s your chance to offer these bath and body delights to your customers.
If you happen to be in Paris this week or know if a fab boutique, send them on over to Maison Objet, Paris Norde Villepinte, and check us out with Willy & Eloise! We have lots of new products and displays for 2013 and you won’t want this opportunity to see them up close and personal.
Looking for an alternative to pierced ears? Look no further. Poppy Drops are all-natural, pierce-free earrings, made with 100% food-grade vegetable dyes. Our tattoo earrings are designed by top-notch artists with detail in mind and will be sure to become a customer favorite.
Worker B, a Minneapolis-based company, goes beyond just supplying quality organic skin products –– it also keeps its own bees. Quality ingredients form the foundation of Worker B’s success, since all of them are either organic or GMO-free. Worker B’s mission is simple: to help people with common skin problems. There is a large contingent of folks who cannot get relief for skin conditions from conventional treatments. Worker B is there for them with a natural skin line that contains no toxins, fillers or petrochemicals.
There’s never a bad time to give a baby gift, but the perennial problem that plagues most givers is the selection. When it comes to babies and toddlers, this can be an especially tricky issue. Companies with long track records of service and quality are great places to start when it comes to solving this problem. Experience always tells, and this is true for businesses, too. AM PM Kids, an offshoot of the Mullins family company that has been serving customers for over 30 years, delivers quality gifts based on a strong understanding of what families want.
Even after a toddler is comfortable using the toilet, accidents happen. Remember that potty training is a complex skill in which a youngster has to both make and understand connections between their body and that big, porcelain throne. We have found that items from vendors, including Intelligent Potty, Clouds and Stars, Earth Friendly Products and Tots on Mars all help make toilet training a little easier. Parents appreciate having a range of helpful merchandise available to smooth the road to freedom from diapers.
‘Tis the holiday season, but it’s time for retailers to think about the sea ‘n’ sun. The Summer 2013 sales season is on! While shoppers are thinking about filling stockings, take a few moments to consider stocking your shelves with hot products for next summer. All these featured Spotlight brands have something to offer throughout the year and are ready to make your season bright… in the sun.
Special thanks go out to all our sponsors, whose support makes The Giggle Guide™ possible. Happy Holidays to all!
Sunblock has become a family essential for every day, all year ‘round. Kids often make putting it on a battle, hating the feel of cold spray or greasy cream. Because actress Anne Heche had so many skirmishes over sun protection with her own young sons, she decided there had to be a less stressful, happier way to get the essential stuff on her family. Heche partnered with the founders of La Bella Donna to come up with Tickle Time Sunblock, a mineral, brush-on sunblock that is especially formulated for kids — the first of its kind!
How can we help expectant moms get some peace of mind? By giving them what they really want: a break from the concerns and discomforts of pregnancy. Cares include nutritional issues while pregnant, facing the pain of labor, breastfeeding and attachment problems. Other problems concern discomfort; during and after pregnancy a woman’s body is never the same. Companies such as The Clueless Chick, Owie Pillow, MomBod Fitness and Belli are available to give mom exactly what she needs.
I first met Claire Ekelund, co-founder of Bébé au Lait, about 8 years ago when she introduced her collection of designer breastfeeding covers, which was a first in what became a new product category for nursing mothers. I loved that she had the practical sense of humor to name her creation “Hooter Hiders,” which was brilliant too because it quickly told the function of the product, which previously had not been so fashionably conceived. The company, Bébé au Lait, has evolved into a multi-line brand that is equally known for its fashion and function.
Scratches and scrapes are part of an active child’s life, so when they happen, parents can be ready to soothe them with Ouchies, latex-free bandages in a playful range of styles. For young ladies who are bound to stub a tiny toe, show your customers the 4Girlz offering, packed in a charming, show-offable tin box. These bandages come in twenty spiffy designs, four each of Flower Power, Pink Camouflage with Hearts, “Girls Rule” Tattoo, and Desserts & Doodle. Customers shopping for girls will also be delighted to recognize the Olivia bandage design based on the popular book starring everyone’s favorite pig.