Feature Articles: Features

In the ever-changing children’s industry, each season brings new designs, products, and even entirely new lines. Customers are always looking for the newest, hottest trend. To keep them coming back season after season, year after year, retailers must stock a variety of fresh, eye-catching products. New collections offer brick-and-mortar retailers opportunities to be the first to introduce what’s new to customers, and possibly hold the title of “the only place in town that carries it.” To help buyers on their quest, The Giggle Guide^® presents some new offerings from Robeez, Redsnapper, Snapants, and Jelly The Pug.

Parents of young children manage an on-the-move schedule, taking their children to daycare, school, music lessons, sporting events, play dates and other activities. To accommodate the busy family’s needs, manufacturers are designing innovative products that make traveling with young children safe, convenient and comfortable. Smart products from timi & leslie , Travel-Tot, KidCo, and Cybex are perfect for families going places.

Somewhere in the way-back machine there’s a song that tells us to “accentuate the positive, eliminate the negative, and latch on to the affirmative.” Today, The Giggle Guide^® spotlights four manufacturers whose ever-so-marketable children’s products inspire optimism by encouraging good habits and positive self expression: Compendium, Inc., Shains, Journal Buddies, and Iscream. From colorful thank-you cards and message stickers to customizable jewelry and journals, these companies offer a multitude of upbeat avenues for kids to express themselves and spread good cheer!

Like moths to a flame, tweens and teens go crazy for “flashy” gear that attracts attention to itself and the wearer. Dazzle your young customers, and brighten up sales, with rockin’ products that let kids pile on the glitz and glam! Bejeweled earbuds by chicBuds; illuminated building sets from Laser Pegs; twinkling Laser Laces; and modern music accessories from Zumreed all provide a hefty dose of sparkle, light, and style. Kids love products with attitude to spare, so these are bound to attract their attention. Here’s how to light up your store’s life, literally!