Baby Bella Maya Uncovers a Dirty Little Secret about Car Seats

Baby Bella Maya uncovers a dirty little secret about children’s car seats…they’re filthy! During some recent market research, the company discovered that moms are frustrated with the process of keeping their car seats, especially their toddler car seats, clean. They were told by moms it’s virtually impossible to keep a car seat in immaculate condition. Children have accidents of every kind: vomit, food & drink and potty accidents. The process of cleaning a car seat can be an inconvenience at best and incredibly frustrating at worst. When toddler car seats can weigh upwards of 20 lbs., lugging the seat out of the car, manipulating the cover off the straps and washing the cover is a chore. Additionally, while the cover is in the wash, mom and child are homebound, given the seat was removed from the car. Once the cover has been cleaned, moms expressed what a hassle it is to put the cover back on the seat and properly install the car seat back in the car.

For moms in the study that once thought that a child’s car seat cover was an unnecessary item, they were persuaded they must have a car seat cover, if for no other reason than to lessen their burden when their children have accidents in the car. Car seat covers, like those sold by Baby Bella Maya offer protection to the factory cover, are easily removed and machine washable. Moms admitted a desire to have the freedom to leave the house while it’s being cleaned, all the while offering a stylish alternative to the utilitarian prints offered by most car seat manufacturers. Priced at $70 retail, the return on investment is quickly realized after the first accident when what would have been an ordeal is nothing more than a quick wash.

Baby Bella Maya car seats are available at www.babybellamaya.com.

About Baby Bella Maya
Founded in 2005 by Marta Sala-Rothwell, a mother of four, Baby Bella Maya took the juvenile products industry by storm, receiving JPMA’s 2005 Innovation Award for their inaugural product a baby carrier slipcover. Baby Bella Maya can now be found in over 1,000 stores throughout the United States and has grown their product offering to include: designer baby booties, blankets, car seat covers, leggings, gift sets, headbands and fanny covers along with their original offering, front pack carrier covers. With a wide variety of coordinating accessories, Baby Bella Maya offers fashion forward products that are perfect to add ones personal style to any occasion. For more information visit www.babybellamaya.com or call 1-805-498-1914

Contact: Lynn Barber / (805) 302-0520
Baby Bella Maya
11080-B Jeff Brian Lane / Ste A
Wilton, CA 95693
United States

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