Caletha Crawford
children's apparel expert, veteran journalist
Main Profile
Caletha Crawford is an expert in the children’s apparel, accessories and gift industries. Her career has been focused on the business and fashion trends that drive this segment of the garment industry.
As editor in chief of Earnshaw’s magazine—the leading children’s trade publication—Caletha kept readers abreast of contemporary market concerns, providing them with invaluable insight into how the industry was evolving and challenging them to reevaluate their strategies.
Her services include:
Hourly Consultations
• one-on-one call with me to discuss your business concept and get feedback on how you might need to adjust your thinking and planning to produce a sellable line with tips for what to do next
Tutorials
2 options, which are ideal for those new to the industry:
• learn-at-your-own pace tutorials that cover: a) consumers, b) creating a collection, c) creating a brand, d) understanding wholesale sales, and e) marketing and PR
• 2-hour interactive Skype seminar designed to give you insight into the consumer, branding, the wholesale market and PR
Ongoing Relationships
• project-based engagements focused on launching and growing your brand
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n/a • New York, New York 10001
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Latest Buzz
Tweets
 caletha_style |
Long enough to establish a track record with your direct supervisors. Don't wait till your last day tho @IamNoraMarie #nycfashioncareers |
10 years 33 weeks ago » In reply to IamNoraMarie |
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caletha_style |
A2. Remember, you're interviewing them too. You need to determine if you even want to work there #nycfashioncareers | 10 years 33 weeks ago |
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caletha_style |
True! Go for the one w/ the best experience not a splashy name RT @PRProfessor @IamNoraMarie DEPENDS on where you intern #nycfashioncareers |
10 years 33 weeks ago » In reply to PRProfessor |
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caletha_style |
A2. Have answers prepared for typical questions. You don't want to sound rehearsed but don't be caught off guard either. #nycfashioncareers | 10 years 33 weeks ago |
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caletha_style |
They're credible! But you need more than a name on your resume. You need to have gained experience/skills. @IamNoraMarie #nycfashioncareers |
10 years 33 weeks ago » In reply to IamNoraMarie |
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caletha_style |
A2. There's no point in trying to give your interviewer the answer you _think_ they want to hear. It'll ring false #nycfashioncareers | 10 years 33 weeks ago |
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caletha_style |
RT @FashCareerWeek: Q2. What's your advice for handling those tricky interview questions (like where do you see yourself in 5 years)? #nycf… | 10 years 33 weeks ago |
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caletha_style |
A1. Don't fall in with the office gossip! Choose your professional friends carefully. #nycfashioncareers | 10 years 33 weeks ago |
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caletha_style |
A1. Your job is also to determine if this company, job and type of environment is right for you! #nycfashioncareers | 10 years 33 weeks ago |
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caletha_style |
A1. Show genuine interest, ask questions, do more than you're asked to do, follow instructions but also think critically #nycfashioncareers | 10 years 33 weeks ago |
More Info
