Caletha Crawford
children's apparel expert, veteran journalist
Main Profile
Caletha Crawford is an expert in the children’s apparel, accessories and gift industries. Her career has been focused on the business and fashion trends that drive this segment of the garment industry.
As editor in chief of Earnshaw’s magazine—the leading children’s trade publication—Caletha kept readers abreast of contemporary market concerns, providing them with invaluable insight into how the industry was evolving and challenging them to reevaluate their strategies.
Her services include:
Hourly Consultations
• one-on-one call with me to discuss your business concept and get feedback on how you might need to adjust your thinking and planning to produce a sellable line with tips for what to do next
Tutorials
2 options, which are ideal for those new to the industry:
• learn-at-your-own pace tutorials that cover: a) consumers, b) creating a collection, c) creating a brand, d) understanding wholesale sales, and e) marketing and PR
• 2-hour interactive Skype seminar designed to give you insight into the consumer, branding, the wholesale market and PR
Ongoing Relationships
• project-based engagements focused on launching and growing your brand
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n/a • New York, New York 10001
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Latest Buzz
Tweets
 caletha_style |
Better than the orig??? RT @Racked: Here's A Video Love Letter to NY Fashion Week, With Apologies to Lanvin >> t.co/aBh6AzMh | 13 years 24 weeks ago |
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caletha_style |
@KoalaKin Got your press release. Thanks. |
13 years 24 weeks ago » In reply to KoalaKin |
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caletha_style |
Out all day and my email has piled up. Methinks It will keep till tomorrow. | 13 years 24 weeks ago |
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caletha_style |
Stores (and shopping in them) are becoming antiquated @thelsd | 13 years 24 weeks ago |
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caletha_style |
When you cut out shopping in the store & only shop online, you're cutting out the experience & learning how something fits @stacylondonsays | 13 years 24 weeks ago |
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caletha_style |
Selling direct from the runway helps designers decide what 2 move forward w/ @thelsd Is it a good thing 4 the public 2 vote? @SimonCollins08 | 13 years 24 weeks ago |
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caletha_style |
"There's so much content out there that you forget [what you read] quickly" #parsonspanel | 13 years 24 weeks ago |
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caletha_style |
"It may take a few months or years but the fact that any1 has a voice won't matter as much bc u'll choose who u'll listen to" #parsonspanel | 13 years 24 weeks ago |
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caletha_style |
Used to be... "It used to be only people with actual talent could be published" @SimonCollins08 | 13 years 24 weeks ago |
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caletha_style |
If you knew the ridiculous degree to which I've overscheduled myself for tomorrow, you'd pity me. I'm just going to assume it'll go smoothly | 13 years 24 weeks ago |
More Info
