Caletha Crawford
children's apparel expert, veteran journalist
Main Profile
Caletha Crawford is an expert in the children’s apparel, accessories and gift industries. Her career has been focused on the business and fashion trends that drive this segment of the garment industry.
As editor in chief of Earnshaw’s magazine—the leading children’s trade publication—Caletha kept readers abreast of contemporary market concerns, providing them with invaluable insight into how the industry was evolving and challenging them to reevaluate their strategies.
Her services include:
Hourly Consultations
• one-on-one call with me to discuss your business concept and get feedback on how you might need to adjust your thinking and planning to produce a sellable line with tips for what to do next
Tutorials
2 options, which are ideal for those new to the industry:
• learn-at-your-own pace tutorials that cover: a) consumers, b) creating a collection, c) creating a brand, d) understanding wholesale sales, and e) marketing and PR
• 2-hour interactive Skype seminar designed to give you insight into the consumer, branding, the wholesale market and PR
Ongoing Relationships
• project-based engagements focused on launching and growing your brand
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n/a • New York, New York 10001
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Latest Buzz
Tweets
 caletha_style |
@gary_wassner I went to the 1 n Columbus & found it to be so odd. Do Ohians even know what those stripes mean? My cuz who lives there didn't |
13 years 30 weeks ago » In reply to gary_wassner |
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caletha_style |
@gary_wassner I loved it too. The accessories format is so sad to me. I don't even go in anymore. |
13 years 30 weeks ago » In reply to gary_wassner |
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caletha_style |
@gary_wassner I used to always say you're either a Bendels girl or a Barneys girl. (The old format for Bendels, of course) |
13 years 30 weeks ago » In reply to gary_wassner |
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caletha_style |
! I'll keep that in mind, David! This store isn't into party dresses! Thanks though! | 13 years 30 weeks ago |
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caletha_style |
@SwaddleDesigns I did. Congrats! Those birds are popping up everywhere. I think I'm the only one who doesn't play! |
13 years 30 weeks ago » In reply to SwaddleDesigns |
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caletha_style |
'rents getting back from there 2 week Mediterranean cruise today. Was looking forward to seeing the pics till dad said he took 900. Um, yeah | 13 years 30 weeks ago |
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caletha_style |
Contacted by another children's wear retailer looking to expand her private label collection. Stores are doing custom collections to survive | 13 years 30 weeks ago |
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caletha_style |
@sophieandlili that's good. Makes sense. I hear they're still not sure what to do after that. Hopefully the holiday issue will sell well |
13 years 30 weeks ago » In reply to sophieandlili |
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caletha_style |
Someone told me I could sell the rope necklace I made. I just saw 1 that's comparable for $125. Later for this writing/consulting stuff LOL | 13 years 30 weeks ago |
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caletha_style |
@sophieandlili it should have started that way and grown into its own pub |
13 years 30 weeks ago » In reply to sophieandlili |
More Info
