Caletha Crawford
children's apparel expert, veteran journalist
Main Profile
Caletha Crawford is an expert in the children’s apparel, accessories and gift industries. Her career has been focused on the business and fashion trends that drive this segment of the garment industry.
As editor in chief of Earnshaw’s magazine—the leading children’s trade publication—Caletha kept readers abreast of contemporary market concerns, providing them with invaluable insight into how the industry was evolving and challenging them to reevaluate their strategies.
Her services include:
Hourly Consultations
• one-on-one call with me to discuss your business concept and get feedback on how you might need to adjust your thinking and planning to produce a sellable line with tips for what to do next
Tutorials
2 options, which are ideal for those new to the industry:
• learn-at-your-own pace tutorials that cover: a) consumers, b) creating a collection, c) creating a brand, d) understanding wholesale sales, and e) marketing and PR
• 2-hour interactive Skype seminar designed to give you insight into the consumer, branding, the wholesale market and PR
Ongoing Relationships
• project-based engagements focused on launching and growing your brand
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n/a • New York, New York 10001
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Latest Buzz
Tweets
 caletha_style |
I'm totally jealous of those pampered tots' closets! @StyleList: Where do you stand on designer children's clothes? t.co/yXufPQm | 13 years 42 weeks ago |
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caletha_style |
Thanks—You're high on my list too! @Karie_Reynolds: loved this post from one of my favorite people in the children's biz t.co/oSpbma0 | 13 years 42 weeks ago |
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caletha_style |
Is your brand getting lost in the shuffle? Learn the value of captivating customers w/ your brand story @thegiggleguide bit.ly/m9nlqV | 13 years 42 weeks ago |
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caletha_style |
Can't get a great photo of your kids? Read magazine photographer Matty Hranek's advice for getting THE shot @zulily bit.ly/lYubHd | 13 years 42 weeks ago |
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caletha_style |
What's your brand story? Read my feature @thegiggleguide & learn the press & sales power of having a strong message bit.ly/m9nlqV #li | 13 years 42 weeks ago |
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caletha_style |
@jackiemicucci Thx :) |
13 years 42 weeks ago » In reply to jackiemicucci |
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caletha_style |
@retailrecipes I did that on Friday and it was very helpful (I was a power nap champ in college!) no time today though :( |
13 years 42 weeks ago » In reply to retailrecipes |
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caletha_style |
Read my post on the @zulily blog, featuring kid's photog Matty Hranek & his tips for nailing great shots of your kids: bit.ly/lYubHd | 13 years 42 weeks ago |
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caletha_style |
Two hours of back-to-back meetings today. Oh how I wish a nap was on the schedule! | 13 years 42 weeks ago |
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caletha_style |
@mrjoezee you had my mom and me cracking up over the $500 "c****y hot pants" #AllOnTheLine |
13 years 43 weeks ago » In reply to mrjoezee |
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