Caletha Crawford
Main Profile
Caletha Crawford is an expert in the children’s apparel, accessories and gift industries. Her career has been focused on the business and fashion trends that drive this segment of the garment industry.
As editor in chief of Earnshaw’s magazine—the leading children’s trade publication—Caletha kept readers abreast of contemporary market concerns, providing them with invaluable insight into how the industry was evolving and challenging them to reevaluate their strategies.
Her services include:
Hourly Consultations
• one-on-one call with me to discuss your business concept and get feedback on how you might need to adjust your thinking and planning to produce a sellable line with tips for what to do next
Tutorials
2 options, which are ideal for those new to the industry:
• learn-at-your-own pace tutorials that cover: a) consumers, b) creating a collection, c) creating a brand, d) understanding wholesale sales, and e) marketing and PR
• 2-hour interactive Skype seminar designed to give you insight into the consumer, branding, the wholesale market and PR
Ongoing Relationships
• project-based engagements focused on launching and growing your brand
n/a • New York, New York 10001
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Latest Buzz
Even More Buzz…
- Flutter Sales Membership ContestOctober 16th, 2015
- Lil Trunks' Spring/Summer '16 Debut Collection Brings Happiness to LifeJuly 21st, 2015
- Kissy Kissy's Spring/Summer '16 Collection Inspires Fun in the SunJune 30th, 2015
- Limeapple Sport Stretches Into Seamless Activewear For Fall/Winter 2015February 9th, 2015
- Limeapple Boutique's Fall/Winter 2015 Collection is Ripe for ExpansionJanuary 27th, 2015
- Kissy Kissy's Fall/Winter '15 Collection Celebrates VarietyJanuary 23rd, 2015
- Kissy Kissy Launches Kissy Cares with its “Share the Love” CampaignSeptember 25th, 2014
- New and Classic Brands at ENK Children's ClubSeptember 10th, 2014
- Burnish Your Brand by Polishing Up Customer ServiceSeptember 9th, 2014
- Going Hollywood with Your Wholesale Distribution StrategyMay 20th, 2014
Tweets
caletha_style |
Is your company offering bad customer service? Guess what. It's hurting your brand. Learn how to get back on track: t.co/5gGzUjU706 | 9 years 35 weeks ago |
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You have the tools you need to determine where to take your company next. Find out how: t.co/mVZynjqG6w #kidsbiz | 9 years 35 weeks ago |
caletha_style |
Consumers are “buy now, wear now” so you should be promoting in-stock items now. Read more: t.co/xxlG3Pjkfj #kidsbiz #promote | 9 years 35 weeks ago |
caletha_style |
Starting a children's fashion line? Sign up for my newsletter and get FREE answers to your top questions t.co/JIOQ8wPKi8 #startup | 9 years 35 weeks ago |
caletha_style |
Need to start promoting your brand but afraid of wasting money? Learn the basics of creating an effective ad campaign t.co/OYFXNC6v2k | 9 years 35 weeks ago |
caletha_style |
LIKE me on Facebook for more info and tips on starting & running a children's clothing business at t.co/h57olpWFIx #kidsbiz | 9 years 35 weeks ago |
caletha_style |
Need help revving up sales for Fall? Check out these 5 tips that will jet you towards success! t.co/xxlG3Pjkfj #kidsbiz #fall15 | 9 years 35 weeks ago |
caletha_style |
Put your line under the microscope. Are you creating a cohesive brand message shoppers will recognize? Find out at t.co/6OSOelPtKZ | 9 years 35 weeks ago |
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Don't discount the value of post production for your next kids catalog shoot. See an example here: t.co/TQSeBbKcie #kidsbiz #fashion | 9 years 35 weeks ago |
caletha_style |
Do you know what's really going on at retail or are you designing for you? Time to give your biz some retail therapy t.co/zvvgsvplNB | 9 years 36 weeks ago |