The Biz: Feature Articles

Connected, trendy, style-conscious — these are just a few of the adjectives that describe tweens these days. They’re after style that’s eye-catching but not outlandish, and accessories that let them express their individuality while still fitting in with their peers. Kids in the tween years can be fickle and hard to please, so retailers will want to check out these on-trend products that are popular in the tween scene: Cool, colorful, changeable watches by Popochos, Minifix apparel and accessories adorned with licensed characters, comfy training bras with coordinating hipsters by Sally Miller, and stylish iPhone cases from Glam.

Like moths to a flame, tweens and teens go crazy for “flashy” gear that attracts attention to itself and the wearer. Dazzle your young customers, and brighten up sales, with rockin’ products that let kids pile on the glitz and glam! Bejeweled earbuds by chicBuds; illuminated building sets from Laser Pegs; twinkling Laser Laces; and modern music accessories from Zumreed all provide a hefty dose of sparkle, light, and style. Kids love products with attitude to spare, so these are bound to attract their attention. Here’s how to light up your store’s life, literally!

High Five,” by Editorial Director David Gaunt, counts-down his personal observations, suggestions and shout-outs about the children’s business. In this installment…

· Face First. Hold the Phone!
· Yellow Umbrella Kids is a Bright Idea!
· Early Bird Catches the Client
· RSVP ASAP to Attend Trade Events
· “Shark Tank” Sinks Those Not Ready to Swim

KIDShow - Specialty Trade Shows
Woombie (KB Designs, LLC)

What’s one of the fastest-growing sectors in the children’s market today? Organics! Not only do organic products hold the promise of being toxin-free, but they also make our world a better place to live. While some buy organic products for their environmental impact, the vast majority of families do it to protect the most innocent — their children. Concerned parents take great pains to ensure that the environment for their kids is as clean as possible. Unfortunately, most household cleaners are brimming with harmful chemicals. Enter BabyGanics, the brainchild of Kevin and Keith, two fathers on the cutting-edge of organic cleaning products.

“I’m me and you’re not!” is the resounding teenager’s anthem. One way tweens and teens play up their sense of individuality is to wear a temporary tattoo — or several. Tattoos are a fun way to stand out and “speak out with ink art.” However, real tattoos are an adult decision, expensive, difficult to remove and can lead to an allergic reaction or scarring. The alternative that’s sweeping the land is temporary tattoos: a mega hit with tweens, teens and even younger kids. There are lots of harmless options from several suppliers, including Fan Stamp, All That Glitters, Fun Tats for Kids and Savvi.

All babies are prone to dribbles and drools, especially during feeding and teething times. Unfortunately, those little dribbles often lead to stubborn stains that can be all but impossible to remove from adorable baby clothes. A baby’s sensitive skin can also be irritated by drool, leading to uncomfortable rashes. Today, several products are available in wonderfully soft materials and vibrant colors to help protect clothing, while also keeping tender skin warm and dry. Clean up with these sensational products from Wow Baby, Ulubulu, Per Bambini, and Mally Bibs.

IMAGINE GreenWear
ABC Spring Educational Conference & Trade Show

Spring is bursting forth, bringing with it excited children eagerly anticipating one of its most glorious outdoor activities — the Easter egg hunt! From the White House lawn to the tiniest backyard, the Easter Bunny will soon be distributing his colorful eggs filled with goodies. Only one cloud is darkening this bright day… what exactly is in those eggs? The unfortunate truth about those pastel ovals is that a great many of them are plastic, which is not eco-appropriate. Happily, an environmentally friendly alternative is now hopping down the bunny trail to stores everywhere: Eco Eggs!

The time for spring cleaning is here! For many families, each year brings a new heap of toys, gadgets, books, and puzzles. When it comes to organizing children’s items, storage containers need to be easy to use, yet strong enough to stand up to piles of heavy, oddly shaped items. Whether parents are looking to round up an ever-growing collection of stuffed animals, or need a central place for all those Legos and crayons, The Giggle Guide® likes these neat solutions from 3 Sprouts, Resource International, Jonti-Craft and Little Zookeepers that are durable, kid-friendly, and fit beautifully into any home décor.

Choose Your Own Adventure, a successful book series first published in the 1980s and then re-released with updated elements, captures the attention and imagination of even the most reluctant young reader. Incredibly popular, the secret to the series’ success lies in letting the reader play the leading role as the main character in each story, choosing from many possible outcomes at different points along the way. Making choices empowers readers to become involved and encourages ownership of the tales, through decision-making fun!

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