The Biz

“Mompreneur” is a distinguished title often used to describe working business mothers, especially in the children’s industry. “Invented by a Mom” is an endorsing badge of honor for new product introductions. For many decades, moms have provided an energetic lifeblood to the juvenile products industry and have been the brains behind countless innovative and practical new products. Today, The Giggle Guide® highlights American-made products from women-owned and operated companies including Bebe Bella Designs, Hand Picked Pumpkin, Prince Lionheart and Buchmann’s Toymaker Shop.

On-the-run parents want products that are versatile, practical and packed with added value. Tiny Hineys gets to the bottom of parents’ needs, by making diaper changes simple, fast and fashionable. Tiny Hineys is an all-in-one tote and changing pad, available in eight sassy fabric prints that moms and dads are sure to love. Parents no longer need to lug around a separate diaper bag and changing pad; Tiny Hineys does it all!

Spring is in full bloom at MyPerennial, where dressing up children’s apparel is a snap! Colorful flowers, adorable animals, yummy cupcakes, and other cute designs made from felt easily snap on and off kids’ tees and headbands, offering a variety of fun looks. Whimsical one-pieces with delightful characters, like bunnies rowing boats, round out the collection. When picking out a bouquet of fresh children’s products, the choices of vivid creations growing in MyPerennial’s garden can help cultivate sales.

Some children’s brands blur the design lines between kids and adults, favoring a “mini me” style. Many parents, however, prefer their children to look more their age! Beth McCormick is in tune with the age-appropriate looks that so many families favor. In 2000, Beth began creating fun fashions for her young daughter. After repeated encouragement from her friends and family, she decided to start selling her carefree designs under the Whimsy Wear brand.

Happy Heinys sends nearly 1 ton of Reusable cloth diapers, infant clothing, baby blankets, and small toys to orphanages in Haiti

San Diego, Calif.- Feb 22,2010 Happy Heinys, one of the largest manufacturers of modern reusable cloth diapers, is honored to be able to help those who are less fortunate that we are. Happy Heinys has worked with several different infant orphanages around the world over the last 8 years by sending reusable diapers for the workers to use.

Contact: Linda Byerline / (619) 258-6867

All little girls share a special secret with Cinderella; the enchanting spell cast by the perfect party dress can be truly magical! Party clothes work like a charm for boys too. Even the scruffiest ruffians are transformed into dashing young princes when dressed to the nines. Twirling and good manners abound when children are dressed up in delightful party attire from Isobella and Chloe, Biscotti, Fantaisie Kids and Us Angels. These dazzling outfits are sure to captivate all the guests at the ball!

The age-old practice of buttoning kids up in stiff, starched party clothing is a fading memory. Today’s parents realize that all their children’s clothes are play clothes. No matter what the occasion, kids will be kids and their clothing needs to stand up to that fact. No problem! Modern children’s fashions are not only super stylish, but are comfortable and durable as well, so parents can take their tots to a special event and stop at the playground on the way home without blinking an eye. Check out the eye candy assortments from Zackali 4 Kids, Right Bank Babies, Deux par Deux and Sara Sara, perfect for both partying and playing!

Spring fever is spreading like crazy, and kids who have been cooped up indoors all winter are more than ready to don their favorite play clothes and head outdoors to hit the monkey-bars, sandbox and swing-set! Colorful, fun activewear brightens a child’s day, especially after a long winter. The Giggle Guide® is a hop, skip, and jump ahead, and is excited to feature companies that provide soft, fashionable, comfortable and durable garments that allow kids to be kids when they play. Check out the newest additions at Kicky Pants, Flap Happy, cachcach, and Sweet Potatoes, Inc. for selections that make playtime fun for everyone!

Children’s products seem to be getting nominated for more awards than ever — even Hollywood might blush! But does winning awards truly help sell the products? Our moms have mixed feelings about the influence of accolades. When it comes to what matters most, moms also place a lot of weight on word-of-mouth recommendations from other moms. The eighth question in The Giggle Guide’s exclusive series asks: “Do product awards/accolades influence your selection of children’s products, and if so, how?”

Login:

Username:
Password: