Caletha Crawford
children's apparel expert, veteran journalist
Main Profile
Caletha Crawford is an expert in the children’s apparel, accessories and gift industries. Her career has been focused on the business and fashion trends that drive this segment of the garment industry.
As editor in chief of Earnshaw’s magazine—the leading children’s trade publication—Caletha kept readers abreast of contemporary market concerns, providing them with invaluable insight into how the industry was evolving and challenging them to reevaluate their strategies.
Her services include:
Hourly Consultations
• one-on-one call with me to discuss your business concept and get feedback on how you might need to adjust your thinking and planning to produce a sellable line with tips for what to do next
Tutorials
2 options, which are ideal for those new to the industry:
• learn-at-your-own pace tutorials that cover: a) consumers, b) creating a collection, c) creating a brand, d) understanding wholesale sales, and e) marketing and PR
• 2-hour interactive Skype seminar designed to give you insight into the consumer, branding, the wholesale market and PR
Ongoing Relationships
• project-based engagements focused on launching and growing your brand
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n/a • New York, New York 10001
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Latest Buzz
Tweets
 caletha_style |
My guide to spring shoes for your little superstar: lnkd.in/zRwxW8 | 13 years 49 weeks ago |
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caletha_style |
Enjoyed catching up with @Lynda_StyleKSS at Kid Style Source today. BTW, Lynda, I found my visitor's pass...stuck to the back of my tunic! | 13 years 49 weeks ago |
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caletha_style |
Interview starting in a few minutes and battery's dead in mini recorder—there's an app for that! Crisis averted. | 13 years 49 weeks ago |
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caletha_style |
@NathAt it's much more fun to write a review of a bad movie/show, especially if it's bad in a very good way! |
13 years 49 weeks ago » In reply to NathAt |
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caletha_style |
@sophieandlili he's good on this show. I totally remember the dress from PR but wasn't it a bit frumpy on her? Maybe it was the jersey? |
13 years 49 weeks ago » In reply to sophieandlili |
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caletha_style |
@sophieandlili I wish I had that dress in the sleeveless gray version |
13 years 49 weeks ago » In reply to sophieandlili |
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caletha_style |
RT @zulily: Showcase your little ones' unique style on Clothes Call, a new @zulily blog feature bit.ly/hvhixo | 13 years 49 weeks ago |
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caletha_style |
Check out my new @zulily feature: Clothes Call. Follow the link to find out how to submit your kid for consideration bit.ly/hkpoSP | 13 years 49 weeks ago |
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caletha_style |
Yes, they are picky. They're usually afraid to standout. Whenever I talk to boys about fashion, I find they do care care about shoes & hats. | 13 years 49 weeks ago |
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caletha_style |
And by 'recommendation' in that last tweet, I meant 'browbeating'. Just couldn't understand why this was such a foreign concept for them. | 13 years 49 weeks ago |
More Info
