Items tagged “Apparel”

Eco-friendly, festive, and fun lines are now under one rep roof at Scoop, in the California Market Center under the direction of veteran merch mistress Heidi Ngo. Scoop Showroom officially opens August 8, welcoming buyers with cupcakes, champagne, and great buys. Here’s a look at the terrific brands that Heidi now reps in the West, including Junebug, Popochos, Paulina Quintana, Drama, So Rad, Lollypop Tots, PB Green Bags, and Emily Green.

Veteran retailer, Anna Beth Goodman, launches Pippen Lane Collection, a line of fun, funky playwear and dresses with New Orleans flair. Driven by her customers’ needs and a desire to express the charm and personality of her 8,000-square-foot Pippen Lane boutique, Goodman has developed a buyer-friendly line that’s cheerful and appealing in layette through infant for boys and up to size 12 for girls. To ensure its success, Goodman has assembled an elite group of children’s wear experts to manage every aspect of the business from production to sales to customer service.

It’s been said that necessity is the mother of invention, and that is certainly true for some of today’s creative children’s apparel. Children’s fashion has never under estimated the creativity of moms. The Giggle Guide^® takes a closer look at mom designers that “toe the line” during a time when more brands and styles of socks are available than ever before. One pair of socks per day for children is simply not enough. Hosiery by Hank & JoJo, Celeste Stein Designs, SmartKnitKIDS, and BabyLegs are made to increase foot traffic!