Items tagged “Toys & Recreation”

What better way to add that certain something to a gift-giving occasion than infusing it with real magic, particularly for children who delight in being “in the know” and periodically having the spotlight? That includes “children” of all ages, since adults also marvel at well-done magic that can bewilder their friends. The Giggle Guide^® reveals magical products from Giddy Up™, Toysmith, Fantasma Magic and Bright Products, Inc. that work like a charm to spellbind your customers and conjure up spectacular sales!

Have you ever heard of the Snuggie^®? How about Pillow Pets™? Chances are not only have you heard of these products; you probably have one in your home! The Snuggie^® boasts sales in excess of $100 million; quite impressive since the brand has only been around for a few years. Pillow Pets™, on the other hand, have been around a little longer —about 7 years— and look to be one of the must have items for Christmas this year. What’s so appealing about these products? How are they thriving while so many other businesses are struggling? More importantly, what lessons can we glean to share in this success? The short answer: advertising.

When Debbie Runge and her father received more greeting cards at a shared birthday party than they could keep, Debbie decided to invent a product that, unlike cards, could be paid forward and reused over time. That thrifty thought led her to create WebRappers, re-recordable 8” plush toys that can be customized with songs and personal greetings. Velcro on WebRappers allows gift givers to wrap the toys around presents to celebrate special occasions and milestone events. They can be wrapped around cribs, baskets, bottles and practically anything one can imagine!

Is anything more desirable to new parents than a full night’s sleep? Parents are always looking for ways to enjoy a restful night for themselves and their children. The Sandman seems to be catching a few more zzz’s himself, since innovations in children’s sleep products have more families nodding off peacefully! Help your weary customers get the blissful shut-eye of their dreams with soothing products from sleep specialists SwaddleDesigns, Cloud B, Good Nite Lite, and The Gro Company.