Caletha Crawford
children's apparel expert, veteran journalist
Main Profile
Caletha Crawford is an expert in the children’s apparel, accessories and gift industries. Her career has been focused on the business and fashion trends that drive this segment of the garment industry.
As editor in chief of Earnshaw’s magazine—the leading children’s trade publication—Caletha kept readers abreast of contemporary market concerns, providing them with invaluable insight into how the industry was evolving and challenging them to reevaluate their strategies.
Her services include:
Hourly Consultations
• one-on-one call with me to discuss your business concept and get feedback on how you might need to adjust your thinking and planning to produce a sellable line with tips for what to do next
Tutorials
2 options, which are ideal for those new to the industry:
• learn-at-your-own pace tutorials that cover: a) consumers, b) creating a collection, c) creating a brand, d) understanding wholesale sales, and e) marketing and PR
• 2-hour interactive Skype seminar designed to give you insight into the consumer, branding, the wholesale market and PR
Ongoing Relationships
• project-based engagements focused on launching and growing your brand
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n/a • New York, New York 10001
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Latest Buzz
Tweets
 caletha_style |
#DIY with psimadethis @bergdorfs @jbrandjeans #pson5f t.co/jtPivZ8v8k | 11 years 44 weeks ago |
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caletha_style |
Anyone else feel its funny that this guy's name is Rusty given how poorly this *water* pitch is going? #sharktank | 11 years 45 weeks ago |
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caletha_style |
@Phranq_1960 No? Well, it's definitely a no if he doesn't get a real marketer on board. He knows meat not sales and marketing. #sharktank |
11 years 45 weeks ago » In reply to Phranq_1960 |
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caletha_style |
THIS is meat guy's marketing strategy—& I bet it works. The question is does it work well enough to buy him time to get a new 1 #sharktank | 11 years 45 weeks ago |
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caletha_style |
“@TheSharkDaymond: .@caletha_style the hood has a lot of raw talent!! Haha” <— So true! |
11 years 45 weeks ago » In reply to TheSharkDaymond |
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caletha_style |
. @TheSharkDaymond Is this the same guy every time or are you a one man stimulus package? #hoodhookup #sharktank | 11 years 45 weeks ago |
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caletha_style |
People buy from people they like. Who's representing your brand? Are they building or destroying your sales? t.co/Lb7JiOCOok | 11 years 45 weeks ago |
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caletha_style |
Want to make better product? Spend time outside your bubble—Learn how gaining a fresh perspective can boost biz t.co/b48cpKEcRV | 11 years 45 weeks ago |
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caletha_style |
@cherrypickkids glad it helped |
11 years 45 weeks ago » In reply to cherrypickkids |
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caletha_style |
RT @cherrypickkids: @caletha_style Hi Caletha, thank you for having sharing this great piece - has helped me see a supply chain issue in ... | 11 years 45 weeks ago |
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