Caletha Crawford
children's apparel expert, veteran journalist
Main Profile
Caletha Crawford is an expert in the children’s apparel, accessories and gift industries. Her career has been focused on the business and fashion trends that drive this segment of the garment industry.
As editor in chief of Earnshaw’s magazine—the leading children’s trade publication—Caletha kept readers abreast of contemporary market concerns, providing them with invaluable insight into how the industry was evolving and challenging them to reevaluate their strategies.
Her services include:
Hourly Consultations
• one-on-one call with me to discuss your business concept and get feedback on how you might need to adjust your thinking and planning to produce a sellable line with tips for what to do next
Tutorials
2 options, which are ideal for those new to the industry:
• learn-at-your-own pace tutorials that cover: a) consumers, b) creating a collection, c) creating a brand, d) understanding wholesale sales, and e) marketing and PR
• 2-hour interactive Skype seminar designed to give you insight into the consumer, branding, the wholesale market and PR
Ongoing Relationships
• project-based engagements focused on launching and growing your brand
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n/a • New York, New York 10001
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Latest Buzz
Tweets
 caletha_style |
I look for curiosity in new hires. #FashionCampusNYC | 13 years 34 weeks ago |
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caletha_style |
if you're following these tweets right now, they're all @dereklamnyc's #FashionCampusNYC quotes. | 13 years 34 weeks ago |
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caletha_style |
I'll do anything. I'll pick up the garbage, clean the sink. You have to be willing & ready to respond to what's happening #FashionCampusNYC | 13 years 34 weeks ago |
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caletha_style |
I love knowing what's going on beyond design--new hires, budgets, etc. I love figuring out the solutions. It's satisfying #FashionCampusNYC | 13 years 34 weeks ago |
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caletha_style |
I'm intrigued by what's new & how ppl are living their lives. How can we do this so it speaks to our moment?@dereklamnyc #FashionCampusNYC | 13 years 34 weeks ago |
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caletha_style |
Starting my biz I was surprised by how much I like the business side--it's the benchmark of success of what I've created #FashionCampusNYC | 13 years 34 weeks ago |
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caletha_style |
In fashion you can be creative. You're not tied into 1 way to do it something-I'm always interested n thinking creatively #FashionCampusNYC | 13 years 34 weeks ago |
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caletha_style |
I'm a great collaborator which is why I wanted to start a business--derek lam #FashionCampusNYC | 13 years 34 weeks ago |
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caletha_style |
New York is an amazing center for creative life so we can build on that momentum so I hope to see some of your faces-- DL #FashionCampusNYC | 13 years 34 weeks ago |
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caletha_style |
It's an entire team that creates Derek Lam the brand so I was gung-ho about #FashionCampusNYC --derek lam | 13 years 34 weeks ago |
More Info
