Caletha Crawford
children's apparel expert, veteran journalist
Main Profile
Caletha Crawford is an expert in the children’s apparel, accessories and gift industries. Her career has been focused on the business and fashion trends that drive this segment of the garment industry.
As editor in chief of Earnshaw’s magazine—the leading children’s trade publication—Caletha kept readers abreast of contemporary market concerns, providing them with invaluable insight into how the industry was evolving and challenging them to reevaluate their strategies.
Her services include:
Hourly Consultations
• one-on-one call with me to discuss your business concept and get feedback on how you might need to adjust your thinking and planning to produce a sellable line with tips for what to do next
Tutorials
2 options, which are ideal for those new to the industry:
• learn-at-your-own pace tutorials that cover: a) consumers, b) creating a collection, c) creating a brand, d) understanding wholesale sales, and e) marketing and PR
• 2-hour interactive Skype seminar designed to give you insight into the consumer, branding, the wholesale market and PR
Ongoing Relationships
• project-based engagements focused on launching and growing your brand
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n/a • New York, New York 10001
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Latest Buzz
Tweets
 caletha_style |
Derek Lam set to speak next! #FashionCampusNYC | 13 years 34 weeks ago |
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caletha_style |
Made a loop to each class. Wish I could have stayed in all of the classes #FashionCampusNYC | 13 years 34 weeks ago |
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caletha_style |
Create a brand that represents you on linkedin, twitter etc. For instance, use the same photos--and photos are a must #FashionCampusNYC | 13 years 34 weeks ago |
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#FashionCampusNYC Anthropologie makes shopping there a journey and experience. You meander. | 13 years 34 weeks ago |
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Which stores are doing an amazing job of visual merchandising? Students say: JCrew, Desigual, Marc Jacobs, Anthropologie #FashionCampusNYC | 13 years 34 weeks ago |
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caletha_style |
#FashionCampusNYC classes are in session! t.co/5d1wQ6p | 13 years 34 weeks ago |
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caletha_style |
Opportunities are there if you're willing to be mobile. #FashionCampusNYC | 13 years 34 weeks ago |
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caletha_style |
Planners have made the allocation process much more sophisticated #FashionCampusNYC | 13 years 34 weeks ago |
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caletha_style |
Buying is about money so there's a move in the ind to support planning analysts who tell buyers how much they can spend #fashioncampusnyc | 13 years 34 weeks ago |
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caletha_style |
#FashionCampusNYC An Identity for yourself is really imp. because you will move around. Always intro yourself with your first & last names | 13 years 34 weeks ago |
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