The Biz

If commercials are any indication, baby bath time is supposed to be a joyful bonding experience with sweet-smelling soaps and relaxing bald-headed massages. The reality for most parents is wishing for another four hands and an hour spent cleaning puddles of water from the bathroom floor. The creative minds behind Tubby Table experienced the latter with their active toddlers and worked out a solution to make bath time more fun with less mess.

One of the joys of having kids is getting them dressed for the holidays. It’s not just the frilly dresses or cute mini tuxedos; it’s the nearly endless array of more casual holiday wear that parents can’t resist. Every year, department and discount stores are stocked with new shirts, pants and sweats sporting seasonal images and sayings. It’s easy to grab these items as impulse purchases, and they make for great holiday photos, but sometimes parents end up asking themselves whether the expenditure was worth it. Now there’s Switch a roo, a clothing line that uses interchangeable appliqués to take an outfit “from holiday to everyday and back again”.

With so many of today’s youth gravitating to electronics, the power of games that can be enjoyed face to face has never been more appreciated. Studies show that interconnectedness between people — an approach that cannot be reproduced in the online world — improves social skills and just plain makes people of all ages happy. Family game nights are seeing a resurgence in popularity and shoppers are on the lookout for clever, well-designed, high quality games. Get your customers on a roll with the latest and greatest games from Clued In Kids, Endless Games, Blue Orange Games, and Family Games America.

Inspired by old handcraft traditions, magical places in nature, enchanted buildings and the magic of childhood, Hilda.Henri makes modern, sustainable couture for small adventurers, urban elves, dreamers and little artists. The brand does this by using something that might sound old-school: boiled wool. But there’s nothing archaic about this brand or its style. The milled loden of Hilda.Henri garments stands for unique material made from pure nature. All items from the Hilda.Henri collection are made in Austria under the rules of traditional exquisite craftsmanship.

Sweden has always been ahead of the game when it comes to active lifestyle. Nowadays, “crunchy” moms, outdoors enthusiasts, and weekend warriors all over the world are using Swedish gear to make their outward bound experiences easier and more fun. Founded in 1942, Thule is one of the most respected outdoor gear companies in Sweden. The company creates products like bike carriers, backpacks, ski racks, and more that make it simple to bring sporting gear just about anywhere. Now, Thule is offering its unique products to parents who want to include infants and children in their active lives.

Time to wake up and time to go to sleep. Those who look after little ones know these events are never cut and dried. Here’s a doll that is available with the right expression at the right time. The Double Love Doll is a soft, cuddly companion that fills the bill when it is time to help a tot drift off to dreamland at night or for a nap. Because they are small and weigh very little, these delightful dolls are easy to tote along on a day’s outing. They make great shower or hospital visit presents and will be greeted with enthusiasm as there is no other similar product on the market.

Cars can be dangerous for kids, even when they’re securely parked. On average, 38 children die each year from heatstroke due to being left in a car. In recent years, some child safety organizations have published tips to help parents and caregivers avoid leaving children in the car. While these tips are extremely helpful and needed, it’s always wise to have as much protection as possible. Baby Alert makes electronic devices that help protect kids. Their line of products is designed to act as a warning system that alerts the adult about a child left in a car.

‘Sweet, chic, animal lover, fancy, funky, international, free spirited.” In time this list created by a group of 10-year-old girls turned into Sugar Lulu: a company dedicated to giving tween girls the products they want. Owner and developer Shari Kaufman was inspired by her tween daughter’s struggle to find clothes that were not too babyish, sophisticated, or inappropriate. Sugar Lulu has a modern vintage look with products that inspire girls to express their style, explore their creativity and just embrace their love of beautiful things.

One of the most surprising changes many new parents face is just how long it takes to leave the house. What used to be a quick ritual involving throwing on shoes and a jacket, grabbing your wallet and heading out becomes a juggling act featuring diapers, toys, blankets, wipes, snacks, and of course, the baby himself! Most moms agree that a good diaper bag is the first line of defense against frazzled mornings. Companies like Oemi Baby, Diapees & Wipees, JP Lizzy and Daddy & Co. offer diaper bags in a variety of styles and sizes, so that just about any mom or dad can find what they’re looking for.

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